Sr. Performance makekting executive

3 days ago


Noida, Uttar Pradesh, India INDIAN INSTITUTE OF VEDIC SCIENCE Full time ₹ 15,00,000 - ₹ 25,00,000 per year

Job Opening: Sr./Jr. Executive – Performance Marketing

Location: Noida, Sector 63 (Block H)

Industry: Edtech

Working Days: 6 Days a Week

Experience: 5+ Years

Qualification: Any Graduate (Male/Female)

*Key Responsibilities*


• Plan, execute & optimize paid campaigns across Google Ads, Meta (Facebook/Instagram), YouTube, LinkedIn, etc.


• Run & scale lead-generation and workshop campaigns with measurable ROI.


• Build and optimize funnels for courses, workshops, and e-commerce offerings.


• Manage campaign budgets to achieve CPL, CTR, and ROI targets.


• Run A/B tests on creatives, ad copies, and landing pages for continuous improvement.


• Explore and manage cross-border/international campaigns to expand brand reach.


• Track, analyze & report campaign performance with actionable insights.


• Collaborate with design, content, and product teams to create high-performing campaigns.


• (Bonus) Leverage SEO insights to strengthen organic + paid marketing efforts.

*Required Skills & Competencies*


• Strong expertise in Performance Marketing & Digital Ads.


• Hands-on experience with Google Ads, Meta Ads Manager, YouTube Ads, LinkedIn Ads, SEO/SEM, and remarketing.


• In-depth knowledge of conversion tracking, funnels & retargeting strategies.


• Proven ability to optimize campaigns for leads, conversions & revenue growth.


• Analytical mindset with a data-driven approach to decision-making.


• Excellent English communication skills (spoken & written).


• Creativity in ad ideation, combined with a strong ability to interpret performance metrics.



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