Digital Marketing Manager – D2C

2 weeks ago

Bengaluru, Karnataka, India Wellbeing Products Pvt. Ltd Full time ₹ 25,00,000 - ₹ 50,00,000 per year

Location: Bangalore, India

About Us:

We are a top-rated quality brand and the #1 category leader on Amazon, with a strong presence across Flipkart, Indiamart, and other quick commerce platforms. As we continue to scale, we are seeking a dynamic and results-driven Lead Digital Marketing Manager to drive traffic, boost sales conversions, and elevate our brand presence across all digital channels.

Key Responsibilities:

  • Sales-Driven Digital Strategy: Develop and execute high-performance marketing strategies to drive traffic and increase conversion rates across Amazon, Flipkart, Indiamart, and other e-commerce platforms.
  • Performance Marketing: Plan and optimize paid advertising campaigns (Amazon Ads, Flipkart Ads, Google Ads, Meta Ads, etc.) to maximize ROI.
  • SEO & Content Marketing: Enhance organic visibility through keyword optimization, content strategy, and best SEO practices across marketplaces and brand website.
  • Customer Acquisition & Retention: Leverage data analytics, CRM, and email marketing strategies to acquire and retain high-value customers.
  • Data-Driven Decision Making: Use analytics tools (Amazon Brand Analytics, Google Analytics, etc.) to track key performance metrics, measure campaign success, and drive continuous improvements.
  • Competitor & Market Analysis: Stay ahead of industry trends, analyze competitors, and identify new growth opportunities for the brand.
  • Cross-Functional Coordination: Work closely with product, sales, and operations teams to align marketing strategies with business goals.

Who You Are:

  • A go-getter with a 'can-do' attitude, eager to take ownership and drive results.
  • An independent thinker with a problem-solving mindset, who thrives in a fast-paced D2C/e-commerce environment.
  • Data-driven with a keen eye for performance metrics, customer insights, and conversion optimization.
  • A digital marketing enthusiast who stays updated with the latest trends, tools, and innovations in the e-commerce space.

Requirements:

  • 3+ years of experience in digital marketing, with a strong focus on D2C brands and e-commerce platforms.
  • Proven expertise in Ecommerce (e.g. Shopify, Amazon or any online/websales portal)
  • Hands-on experience in PPC, SEO, social media, content marketing, and email marketing.
  • Strong analytical skills with proficiency in tools like Google Analytics, Meta Ad Campaigns, Helium 10, etc.
  • Experience in A/B testing, conversion rate optimization (CRO), and growth marketing strategies.
  • Excellent communication and leadership skills to drive collaboration and execution.

Compensation & Benefits:

  • Competitive fixed salary + a highly rewarding incentive program linked to sales targets.
  • Opportunity to be a part of a fast-growing, category-leading brand.
  • Work in a dynamic, innovation-driven environment with immense growth opportunities.

If you're an ambitious marketer looking to make a real impact, we'd love to hear from you

Apply Now and be a key player in driving the next phase of our growth

Job Types: Full-time, Permanent

Pay: ₹25, ₹50,000.00 per month

Benefits:

  • Cell phone reimbursement
  • Paid time off
  • Provident Fund

Ability to commute/relocate:

  • Bengaluru, Karnataka: Reliably commute or planning to relocate before starting work (Required)

Education:

  • Bachelor's (Preferred)

Experience:

  • total work: 3 years (Preferred)
  • Digital marketing: 3 years (Preferred)

Work Location: In person

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