
Search Marketing Specialist
3 days ago
Company Description
Introducing Beeka Ads, a vibrant new venture in the entertainment industry. Beeka Ads aims to captivate and engage audiences with exciting content and innovative marketing strategies.
Position
: Google Search Ads Specialist
Experience Required
: Minimum 2 years in PPC / Google Ads
Location
: Kochi
Employment Type
: Full-Time
About The Role
We are seeking a highly motivated and detail-oriented
Google Search Ads Specialist
with proven experience in managing PPC campaigns. The ideal candidate will have expertise in
Google Search Ads, Retargeting strategies, Google Tag Manager, and landing page optimization
. You will be responsible for driving high-quality leads, improving ROI, and ensuring efficient ad performance across search campaigns.
Key Responsibilities
- Plan, execute, and optimize
Google Search Ads
campaigns to meet lead generation and conversion goals. - Set up, monitor, and optimize
retargeting campaigns
to improve brand recall and conversions. - Implement and manage
tracking solutions
through
Google Tag Manager (GTM)
for accurate conversion tracking and reporting. - Collaborate with the design/content team to create and test
landing pages
that drive higher conversion rates. - Conduct keyword research, competitor analysis, and ongoing campaign optimization.
- Monitor daily performance metrics and provide actionable insights for continuous improvement.
- Prepare performance reports and present campaign results, trends, and recommendations.
Required Qualifications
- Minimum
2 years of hands-on experience
managing
Google Ads PPC campaigns
. - Strong knowledge of
Google Tag Manager (GTM)
setup and troubleshooting. - Proven experience in
retargeting and remarketing campaigns
. - Experience in
landing page optimization and A/B testing
. - Analytical mindset with the ability to interpret data and optimize campaigns accordingly.
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