Business Development Executive

5 days ago

Delhi, Delhi, India Spryb Digital Full time ₹ 6,00,000 - ₹ 9,00,000 per year

Lead Generation Executive

  • SALARY
  • 30K-45KSpryb Digital is looking for a sharp, motivated, and resourceful Lead Generation Executive who can sniff out opportunities even in a haystack of LinkedIn profiles, Upwork briefs, and inboxes.

If you live for the thrill of starting conversations that convert into business, we want to hear from you.

  • Role Overview
  • The Lead Generation Executive will play a key role in building a high-quality pipeline by identifying and engaging potential clients through cold calling, email campaigns, and online platforms like Clutch, Upwork, Fiverr, and LinkedIn.

This role requires a self-starter who thrives on targets and has a knack for sparking interest and initiating business conversations.

  • Key Responsibilities
  • Generate qualified leads through:Cold CallingEmail CampaignsLinkedIn OutreachFreelance platforms (Upwork, Fiverr, Clutch, etc.)Candidate should have experience toBuild and maintain a prospect database with accurate details and engagement tracking.

Understand client pain points and articulate value propositions that spark curiosity. Set up discovery calls/meetings for the Business Development team. Collaborate with the marketing team on campaign targeting and follow-ups. Achieve monthly lead generation and conversion targets. Track performance metrics and report on lead quality, quantity, and conversions. Keep up with market trends and competitors' activities to identify new opportunities.

  • Skills Required
  • Excellent written and verbal communication skills.

Strong research and online prospecting ability. Proficient in using tools like LinkedIn Sales Navigator, , Hunter, Mailchimp, etc. Proficient with Ms Office - PowerPoint, Word and Excel. Familiarity with freelance platforms (Upwork, Fiverr, Clutch, PPH). Email marketing know-how and cold outreach etiquette. Experience in handling objections and qualifying leads effectively. Ability to work independently, manage time efficiently, and deliver under pressure.

  • Qualifications
  • Bachelor's degree in Business, Marketing, or related field.2+ years of experience in lead generation, preferably in IT or digital services.

Previous experience with international markets (especially US, MENA, Singapore, or Australia) is a bonus. CRM experience is preferred (HubSpot, Zoho, Pipedrive, etc.).

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