Media Buyer Manager

4 days ago

Mohali, Punjab, India Swastika Web Technology Full time ₹ 5,00,000 - ₹ 9,00,000 per year

We are hiring a results-driven Media Buyer Manager with 5–7 years of experience in Google Ads and Meta Ads. The candidate must have worked with e-commerce fashion and apparel brands, preferably international clothing brands targeting the US marketplace. The role requires a strong focus on strategy, execution, and optimization of ad campaigns to maximize ROI.

Key Responsibilities:

  • Strategize, launch, and manage paid media campaigns on Google Ads, Meta Ads (Facebook/Instagram), and other relevant platforms.
  • Manage and optimize high-budget campaigns to achieve scalable growth in sales, ROAS, and customer acquisition.
  • Conduct audience research, competitor analysis, and A/B testing to improve ad performance.
  • Track, analyze, and report campaign performance using tools like Google Analytics, GA4, Data Studio, and Shopify analytics.
  • Collaborate with the creative/content team to ensure ad copies, creatives, and landing pages align with brand positioning.
  • Work closely with senior management to forecast budgets and create growth strategies for the US marketplace.
  • Stay updated on new features, trends, and strategies in digital advertising for fashion & apparel e-commerce.
  • Mentor and guide a small team of media buyers for effective campaign execution.

Requirements:

  • 5–7 years of hands-on experience as a Media Buyer with expertise in Google Ads & Meta Ads.
  • Proven track record of running campaigns for e-commerce fashion/clothing & apparel brands.
  • Strong experience in international markets (US marketplace preferred).
  • Proficiency in analytics, tracking, and reporting tools (Google Analytics, GA4, Data Studio, etc.).
  • Experience in budget management, scaling campaigns, and achieving high ROI.
  • Strong leadership, communication, and cross-team collaboration skills.

Job Type: Full-time

Pay: ₹500, ₹900,000.00 per year

Application Question(s):

  • How many years of experience do you have in Google Ads and Meta Ads media buying?
  • Have you worked specifically with e-commerce clothing, fashion, or apparel brands?
  • Do you have experience managing campaigns for international brands in the US marketplace?

Location:

  • Mohali, Punjab (Required)

Work Location: In person

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