Product Marketing Manager

1 week ago

Bengaluru, Karnataka, India Cyware Full time ₹ 20,00,000 - ₹ 25,00,000 per year

About Cyware

Cyware delivers an innovative approach to cybersecurity that unifies threat intelligence, automation, threat response, and vulnerability management with data insights gleaned from assets, users, malware, attackers, and vulnerabilities. Cyware's Cyber Fusion platform integrates SOAR and TIP technology, enabling collaboration across siloed security teams. Cyware is widely deployed by enterprises, government agencies, and MSSPs, and is the leading threat intelligence sharing platform for global ISACs and CERTs.

Your next opportunity starts here

More on Cyware: )

Built and designed by SecOps practitioners and cybersecurity leaders, Cyware offers multiple technologies within its Cyber Fusion platform, including advanced threat intelligence solutions (TIP) for large and small security teams, vendor-agnostic security automation (SOAR), and purpose-built security case management. As a result, organizations can increase speed and accuracy while reducing costs and analyst burnout. Cyware's Virtual Cyber Fusion solutions make secure collaboration, information sharing, and enhanced threat visibility a reality for enterprises, sharing communities (ISAC/ISAO), MSSPs, and government agencies of all sizes and needs.

Role and Responsibilities

  1. Evangelize and execute innovative product marketing strategies to launch product releases, promote and market unique product capabilities.
  2. Lead strategic product positioning efforts to effectively articulate core product value proposition and differentiation vs the competitive landscape.
  3. Organize and coordinate multiple stakeholders from Marketing, Product, Engineering, Information Development, and Sales to deliver projects on time with high quality and precision.
  4. Sales and Partner Enablement: Equip the sales and channel teams with the tools and marketing assets they need to be successful, including competitive insights, battle cards, presentation decks, use case videos, and product demos.
  5. Product Launches: Work with cross-functional teams and drive the launch of new products or features.
  6. Competitive Analysis: Stay updated with market trends, competitor products, and customer needs to inform product and marketing strategies. Ideate on ways to increase Cyware's market opportunities in the threat intelligence platform/sharing, security orchestration, automation, and response (SOAR), incident response and cyber fusion space
  7. Collaboration: Work closely with product management, sales, and other stakeholders to ensure alignment on product messaging and priorities.
  8. Manage and execute the creation of timely, high-value marketing assets in support of product releases, corporate communication, demand generation, and sales outreach.
  9. Be accountable for measuring and reporting on the effectiveness of the product marketing assets deployed.
  10. Maintain knowledge of marketing trends, developments, and best practices, and perform market segmentation, targeting, and positioning across the solution set and OEM tool integrations as required.

  • Digital Marketing Internship in Bangalore

    1 day ago

    Bengaluru, Karnataka, India Product Space Full time ₹ 80,000 - ₹ 1,20,000 per year

    Are you a savvy social media guru with a passion for digital marketing? Join our team at Product Space as a Digital Marketing intern and help us elevate our online presence As part of our dynamic marketing team, you will have the opportunity to hone your skills in social media marketing, email marketing, creative writing, and performance marketing. Your...

  • Growth Marketing Manager

    3 days ago

    Bengaluru, Karnataka, India Institute of Product Leadership Full time ₹ 80,000 - ₹ 13,00,000 per year

    Growth Marketing ManagerWe are looking for Growth Marketing Manager for IPL with 4+ years who has B2C and EDTech background, marketing strategist, driven end to end products, revenue focused and AI Stack expert.6 days week – onsite job in IPL Bangalore, KoramangalaAbout the RoleWe are looking for a GTM Engineer to build, optimize, and automate our lead...

  • Product Marketing Manager

    3 days ago

    Bengaluru, Karnataka, India Doxor Full time ₹ 5,00,000 - ₹ 15,00,000 per year

    Role:Product Marketing ManagerExperience:1 - 3 years experience inSoftware Marketing, Digital Marketing, Healthcare Products and Hospital ManagementQualification:MBA (Marketing),Bachelor's in Hospital Management,BE (Biomedical),M.PharmSkills:Good Communication, Negotiations, Software usage and Soft skillsCompany DescriptionDoxor is India's first Business...

  • Product Marketing Manager

    1 day ago

    Bengaluru, Karnataka, India Karizma Konnect Full time ₹ 20,00,000 - ₹ 25,00,000 per year

    We are looking for an experienced Product Marketing Manager having knowledge in Modern Trade in premium products to join our team and help drive the growth of our products. In this role, you will be responsible for leading all marketing efforts for assigned products and ensuring they are positioned and marketed effectively to meet business goals. Key...

  • Product Marketing Manager

    1 week ago

    Bengaluru, Karnataka, India Route Mobile Limited Full time ₹ 1,40,000 - ₹ 28,00,000 per year

    Job Description - Product Marketing ManagerOverview:We are seeking a highly skilled and motivated Product Marketing Manager to join our team at PXS Global. This role will focus on driving the strategic direction and execution of product marketing initiatives across our portfolio. The ideal candidate will have a deep understanding of product marketing, strong...

  • Product Marketing Manager

    2 weeks ago

    Bengaluru, Karnataka, India Cashfree Payments Full time ₹ 12,00,000 - ₹ 36,00,000 per year

    Role: Product Marketing Manager (SecureID)Location: BangaloreWe are looking for an experienced product marketer to drive the business and go-to-market strategy to support the rapid growth of Secure ID. This includes owning the product marketing strategy for our identity verification and risk intelligence suite, creating compelling messaging for compliance...

  • Product Marketing Manager

    6 days ago

    Bengaluru, Karnataka, India Xoxoday Full time ₹ 9,00,000 - ₹ 12,00,000 per year

    Job Description We are looking for a dynamic and data-driven Associate Product Marketing Manager to help define and execute our go-to-market (GTM) strategies. In this role, you will collaborate closely with cross-functional teams to drive sales enablement, gather competitive intel, improve product positioning and revenue growth. If you are passionate...

  • Product Marketing Manager

    2 weeks ago

    Bengaluru, Karnataka, India Setu Full time ₹ 8,00,000 - ₹ 16,00,000 per year

    Title:Product Marketing ManagerAbout Us:Setu is reimagining the digital financial future of India. Our products power onboarding, payments, lending, deposits, and financial data flows for dozens of businesses, making complex journeys simple, secure & scalable.Role Overview:As a Product Marketing Manager at Setu, you'll bridge product development and market...

  • Product Marketing Manager

    7 days ago

    Bengaluru, Karnataka, India Quantum Full time ₹ 15,00,000 - ₹ 25,00,000 per year

    Quantum delivers end-to-end data management solutions designed for the AI era. With over four decades of experience, our data platform has allowed customers to extract the maximum value from their unique, unstructured data. From high-performance ingest that powers AI applications and demanding data-intensive workloads, to massive, durable data lakes to fuel...

  • Product Marketing Manager

    24 hours ago

    Bengaluru, Karnataka, India Texas Instruments Full time ₹ 12,00,000 - ₹ 36,00,000 per year

    DescriptionProduct Marketing Manager – High Voltage Power The High Voltage Products Business Line is at the forefront of delivering innovative power solutions for automotive and industrial applications including USB-PD Adaptors, Server PSUs, Telecom Infrastructure, and EV/HEV AC/DC & DC/DC power supplies. With increasing demand for high power density,...