Product Marketing Manager

2 hours ago

Bengaluru, Karnataka, India Karizma Konnect Full time ₹ 10,000 - ₹ 20,000 per year
We are looking for an experienced Product Marketing Manager having knowledge in Modern Trade in premium products to join our team and help drive the growth of our products. In this role, you will be responsible for leading all marketing efforts for assigned products and ensuring they are positioned and marketed effectively to meet business goals.
Key Responsibilities:
  • Develop product positioning and messaging that differentiates products in the market.
  • Create and execute go-to-market plans, including launch plans, promotional campaigns, and sales enablement tools.
  • Conduct market research to identify customer needs and target segments.
  • Work closely with product management to drive product development and positioning.
  • Collaborate with cross-functional teams, including sales, customer success, and product, to ensure successful product launches and ongoing product marketing efforts.
  • Analyze market trends and provide insights to inform product and marketing strategy.
  • Monitor and report on product performance and make recommendations for improvement.

Requirements:
  • Bachelor's degree in Marketing, Business, or related field.
  • 5+ years of product marketing experience in technology or related industry.
  • Strong analytical skills and experience using data to inform decision making.
  • Excellent written and verbal communication skills.
  • Ability to work cross-functionally and lead teams to successful outcomes.
  • Familiarity with marketing automation and lead generation tools.

If you're passionate about product marketing and want to join a fast-growing company, we'd love to hear from you

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