Marketing & Events Coordinator

6 days ago

Edapally Kochi Kerala, India Protectol Healthcare Private Limited Full time ₹ 2,00,000 - ₹ 2,50,000 per year

Position: Marketing & Events Coordinator

Brand: Aquench (Electrolyte & Hydration Solutions)

Company: Protectol Healthcare Pvt. Ltd.

Location: Kochi, India

Reports to: Brand Manager / Marketing Head

About the Company

Protectol Healthcare Pvt. Ltd. is a fast-growing FMCG & healthcare company focused on wellness and hydration solutions. Our flagship brand, Aquench, is a scientifically formulated electrolyte drink designed to fuel hydration, recovery, and performance.

We are seeking a dynamic and well-connected Marketing & Events Coordinator to manage influencer collaborations, event activations, sponsorships, and strategic partnerships that amplify our brand visibility and reputation.

Role Overview

The Marketing & Events Coordinator will be responsible for planning and executing brand events, driving influencer-led campaigns, and building high-value partnerships. The role demands strong relationship-building skills, creativity in execution, and the ability to deliver impactful brand experiences.

Key Responsibilities

Influencer Partnerships

  • Identify, onboard, and manage influencer collaborations across fitness, lifestyle, and wellness domains.
  • Develop influencer campaigns aligned with brand objectives.
  • Track performance and ROI of influencer-led content.

Event Coordination

  • Plan and execute product launches, brand activations, sampling drives, and sports/fitness events.
  • Collaborate with internal teams and external agencies for smooth event execution.
  • Ensure brand presence at high-visibility industry events.

Sponsorships & Collaborations

  • Identify sponsorship opportunities (sports events, marathons, concerts, healthcare events, etc.) for brand alignment.
  • Negotiate and secure deals with organizers and event partners.
  • Leverage sponsorships for maximum brand exposure.

Strategic Partnerships

  • Build relationships with gyms, sports academies, hospitals, and corporate wellness programs.
  • Develop co-branded campaigns with aligned partners.
  • Drive long-term partnership strategies to enhance market presence.

PR & Media Relations

  • Manage media outreach, press releases, and brand coverage.
  • Build relationships with journalists, publications, and digital media platforms.
  • Handle crisis communication and ensure positive brand reputation.

Requirements

  • 2–4 years of experience in PR, influencer marketing, or event management (FMCG/D2C preferred).
  • Strong network of influencers, event organizers, and media contacts.
  • Excellent negotiation, communication, and relationship-building skills.
  • Proven ability to manage multiple projects and deadlines.
  • Creative problem solver with an eye for brand storytelling.
  • Experience in budgeting and vendor management.

What We Offer

  • A chance to coordinate marketing & events for a rising hydration brand.
  • A collaborative, innovation-driven environment.
  • Competitive compensation package with performance incentives.
  • Provident Fund (PF).
  • Comprehensive Medical Insurance.
  • Cellphone reimbursement.

Job Types: Full-time, Permanent

Pay: ₹20, ₹25,000.00 per month

Benefits:

  • Health insurance
  • Internet reimbursement
  • Paid sick time
  • Provident Fund

Ability to commute/relocate:

  • Edapally, Kochi, Kerala: Reliably commute or planning to relocate before starting work (Required)

Application Question(s):

  • Are you willing to join immediately?

Experience:

  • Events management: 2 years (Required)
  • Influencer marketing: 2 years (Preferred)

Work Location: In person

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