Marketing & Communication Manager | Delhi
9 hours ago
Location:
Rajendra Place, Delhi
Department:
Marketing & Communications
Budget:
Up to 10 LPA
Position Overview
The Marketing & Communications Manager will be responsible for developing and executing strategic marketing and communication plans that enhance brand visibility, strengthen stakeholder engagement, and drive business growth. This role requires a dynamic leader with expertise in integrated marketing, brand management, digital strategy, and corporate communications.
- Key Responsibilities
Marketing Strategy & Planning
- Develop and implement comprehensive marketing strategies aligned with business objectives.
- Conduct market research and competitive analysis to identify trends, opportunities, and target audiences.
- Manage annual marketing budgets and ensure ROI-driven campaigns.
Brand Management
- Lead brand positioning, identity, and messaging across all channels.
- Ensure consistency of brand voice and visuals in all marketing materials and communications.
- Oversee production of creative assets including brochures, presentations, and digital content.
Digital Marketing
- Oversee digital campaigns including SEO/SEM, social media, email marketing, and paid advertising.
- Drive website traffic, engagement, and conversions through data-driven initiatives.
- Monitor analytics and KPIs to measure campaign effectiveness.
Corporate Communications & PR
- Develop and execute internal and external communication strategies.
- Manage media relations, press releases, and crisis communication when necessary.
- Collaborate with leadership for executive communications and thought leadership content.
Events & Campaigns
- Plan and manage corporate events, webinars, and sponsorships.
- Drive product launches and brand campaigns end-to-end.
Team Leadership
- Lead, mentor, and develop the marketing and communications team.
- Collaborate cross-functionally with sales, product, and HR teams to align messaging and objectives.
Key Skills & Competencies
- Strategic thinking with strong business acumen.
- Excellent written and verbal communication skills.
- Strong understanding of digital marketing tools and analytics.
- Proven experience managing agencies and vendors.
- Creative mindset with attention to detail.
- Leadership, collaboration, and project management skills.
Qualifications
- Bachelor's/Master's degree in Marketing, Communications, Business Administration, or a related field.
- 7+ years of experience in marketing, brand management, or corporate communications.
- Experience in manufacturing industries will be plus.
- Proficiency in tools such as Photoshop, Canva, Coral Draw etc software.
Interested professionals may share their resume at
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Team SMC
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