Digital Analyst
4 days ago
Key Skills: Digital Analytics, SQL, Python, SAS, Adobe Analytics, Credit Card Operations
Roles and Responsibilities:
- Lead a team of analysts to deliver actionable insights across the digital and credit card business domains.
- Collaborate with senior stakeholders to identify key business questions and deliver high-impact analytical solutions.
- Utilize SAS and Python to analyze large datasets and create predictive and performance models.
- Leverage Adobe Analytics to track, interpret, and report on digital KPIs and customer behavior across digital platforms.
- Monitor and report on financial performance, with a strong grasp of P&L metrics and drivers of profitability.
- Translate data findings into strategic business recommendations and influence decision-making at leadership levels.
- Drive campaign analysis, targeting, and customer segmentation strategies to improve ROI and engagement.
- Mentor and develop junior team members, managing performance and professional growth.
Skills Required:
- Strong expertise in digital analytics and Adobe Analytics
- Proficiency in SAS and Python for large-scale data analysis and modeling
- Strong knowledge of SQL for querying and data manipulation
- Understanding of credit card operations and related financial metrics
- Ability to interpret P&L statements and profitability drivers
- Experience in customer segmentation and campaign performance analysis
- Strong leadership and team management skills
- Ability to communicate insights effectively to senior stakeholders
Education: Any Graduation, Any Post Graduation
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