Head of Offline Marketing

1 day ago

Mumbai, Maharashtra, India SuperStuff Full time ₹ 20,00,000 - ₹ 25,00,000 per year


What Youll Do:

  • Strategize and Execute Campaigns: Develop and implement offline marketing strategies, including hoardings, print, mall activations, and society stalls, to drive app downloads and customer engagement.
  • Team Leadership: Lead and mentor a high-performing team, setting clear goals and optimizing on-ground efforts to achieve acquisition and retention targets.
  • Vendor and Agency Coordination: Collaborate with creative agencies and vendors to design and deliver high-quality promotional materials within budget and timelines.
  • Customer Engagement: Oversee on-ground activations, ensuring impactful brand representation and designing customer retention campaigns to boost loyalty.
  • Performance Optimization: Track campaign metrics, analyze results, and implement improvements for enhanced ROI and customer acquisition.
  • Innovation and Trends: Stay ahead of offline marketing trends, adopting creative strategies to increase visibility and engagement.
  • Cross-Functional Collaboration: Align offline campaigns with overall business objectives, ensuring seamless integration with digital and brand initiatives.

What Were Looking For

  • A hustler with 5+ years experience in offline marketing.
  • Someone who owns the numbers and thrives in a target-driven environment.
  • A natural people-person who can inspire a team and connect with potential customers.
  • Excellent communication and persuasion skillsyou know how to sell ice to Eskimos
  • A go-getter whos ready to roll up their sleeves and get the job done.

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