Customer Relationship Management Specialist

2 days ago

Chandigarh, Chandigarh, India Sahir Web Solutions Full time ₹ 300 - ₹ 500 per year

Company Description

Sahir Web Solutions (SWS), the IT arm of Elvek Technologies since 2014, is a leader in innovation and offshoring solutions. Specializing in services such as web and mobile development, digital marketing, and IoT solutions, SWS helps businesses scale efficiently while maintaining quality and cost-effectiveness. Our clients value our strategic approach, creativity, and results-driven mindset, making us a trusted partner across industries. At SWS, we prioritize delivering tailored solutions with integrity and dedication to our clients' success.

Role Description

We are seeking a proactive and detail-oriented CRM Specialist with a strong background in real estate to manage, optimize, and support our CRM system. The ideal candidate will be responsible for enhancing client communication, streamlining workflows, and ensuring a seamless experience for buyers, sellers, agents, and internal teams by leveraging CRM tools and data insights.

Key Responsibilities:

  • CRM Management: Administer, customize, and optimize the real estate CRM platform (e.g., HubSpot, Salesforce, Follow Up Boss, Go Hi-level etc.) to support lead management, deal tracking, email campaigns, and client lifecycle processes.
  • Lead & Pipeline Management: Oversee the assignment, tracking, and nurturing of leads across different funnel stages—ensuring efficient follow-up processes for sales teams.
  • Automation & Workflows: Design and implement automated workflows, drip campaigns, and reminders for agents, clients, and internal stakeholders to improve operational efficiency and deliver new information regarding projects or inventory.
  • Data Integrity: Ensure data hygiene, including cleaning, de-duplicating, and organizing contact and property records. Regularly audit system entries to maintain accuracy and compliance.
  • Reporting & Analytics: Generate detailed reports on sales activity, conversion rates, campaign performance, and customer engagement; provide actionable management insights.
  • Training & Support: Onboard and support agents and staff with CRM use. Create user guides, deliver training sessions, and troubleshoot technical or usage issues.
  • Client Communication: Support email marketing, personalized messaging, and customer segmentation to enhance buyer and seller engagement.
  • Integration & Tech Stack: Collaborate with marketing and IT to ensure CRM integration with other tools such as websites, MLS feeds, marketing platforms, and transaction systems.

Qualifications:

  • Bachelor's degree in Marketing, Business, Information Technology, or a related field.
  • Minimum 2 years of CRM experience, preferably in the real estate industry.
  • Proficiency in CRM platforms or similar (e.g., HubSpot, Salesforce, Zoho, kvCORE).
  • Must have a strong understanding of real estate sales cycles, terminology, and client journeys.
  • Related experience in marketing automation and email campaign tools.
  • Analytical mindset with experience in reporting and data visualization.
  • Excellent organizational, interpersonal, and communication skills.
  • Ability to multitask and manage competing deadlines in a fast-paced environment with critical deadlines.

Preferred Skills:

  • Basic understanding of Real Estate transaction management systems.
  • Knowledge of Canadian MLS systems or U.S. equivalents (if applicable).
  • Experience working with digital marketing platforms (Google Ads, Facebook Ads Manager).
  • Basic knowledge of HTML or design tools is an asset

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