Digital Marketing Expert

3 days ago

Pune, Maharashtra, India Bharat Forge Limited,Mundhawa,Pune Full time ₹ 9,00,000 - ₹ 12,00,000 per year

Role Description

We are looking for a results-driven SEO and Digital Marketing Expert responsible for enhancing our online presence, increasing organic visibility, and driving traffic through effective digital strategies. The role focuses on SEO, SEM, content optimization, and digital analytics.

Key Responsibilities
:

  • Develop and implement effective SEO strategies to improve organic search rankings and increase web traffic.
  • Conduct keyword research, competitor analysis, and site audits to identify opportunities for optimization.
  • Optimize website content, landing pages, and blog posts for on-page and off-page SEO.
  • Plan and execute Google Ads and social media campaigns (Facebook, LinkedIn, Instagram, etc.) with a focus on brand awareness and engagement.
  • Collaborate with content creators and web developers to ensure SEO best practices are properly implemented.
  • Monitor website performance using Google Analytics, Search Console, and SEO tools (Ahrefs, SEMrush, etc.).
  • Track and report on digital marketing metrics and campaign performance.
  • Identify trends and insights to refine marketing strategies for better reach and engagement.
  • Stay updated with the latest trends, algorithm updates, and best practices in SEO and digital marketing.

Required Skills & Qualification

  • Proven experience (2–5 years) in SEO and digital marketing roles.
  • Strong knowledge of Google Analytics, Search Console, SEMrush, Ahrefs, Google Ads, and Meta Ads Manager.
  • Excellent understanding of on-page, off-page, and technical SEO.
  • Experience in content marketing and keyword optimization.
  • Analytical mindset with strong reporting and data interpretation skills.
  • Good understanding of social media algorithms and engagement strategies.
  • Ability to work independently and manage multiple campaigns simultaneously.

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