Digital Marketing Manager

53 minutes ago


Surat, Gujarat, India 4d7cf09f-a474-4907-9f92-a59eea4724fd Full time ₹ 4,80,000 per year

About the Role

We are looking for a Digital Marketing Manager to lead end-to-end marketing for SaaS products serving domestic and international clients. This role suits both product companies where multiple SaaS products are managed.

Location: Surat/Bengaluru

Key Responsibilities

  • Plan and execute digital marketing strategies for SaaS products in India and global markets.
  • Own multiple channels: PPC, SEO, Social Media, Email Marketing, whatsapp campaign, Marketing Automation and product and company branding.
  • Design and manage marketing funnels to drive trials, demos and paid conversions.
  • Coordinate with internal teams (sales, support, product, tech, content, design) and clients (for service companies).
  • Monitor KPIs such as traffic, leads, MQLs, SQLs, CAC, LTV and campaign ROI.
  • Manage and guide internal team members or external agencies/freelancers.
  • Prepare monthly and quarterly marketing performance reports and growth plans.
  • Stay updated with SaaS marketing trends and tools used globally.

Skills & Requirements

  • 5+ years of experience in Digital Marketing.
  • Strong experience in SaaS marketing (domestic and/or international).
  • Hands-on knowledge of SEO, PPC, social media, email marketing and analytics.
  • Experience working either with a SaaS product company or a digital agency/service company handling SaaS clients.
  • Strong communication, stakeholder management and team leadership skills.

Job Type: Full-time

Pay: From ₹40,000.00 per month

Benefits:

  • Leave encashment
  • Paid sick time
  • Paid time off

Work Location: In person



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