Digital Marketing Manager

22 hours ago

Surat, Gujarat, India E Launch Solution Pvt. Ltd. Full time ₹ 5,00,000 - ₹ 15,00,000 per year

Key Skills

Good Knowledge of Digital Marketing, Knowledge of ASO, SEO, SMO, Strong knowledge of Google Play and Apple App Store Optimization, Proficient with ASO tools, App marketing, Content creation, and Social media promotion.

Experience

Location

Surat

Job Description

We are looking for a results-driven marketing expert with proven experience in creating and executing strategies that attract and engage audiences. The ideal candidate will take a lead role in planning, implementing, and optimizing marketing campaigns across multiple channels.

Key Responsibilities:

Develop and execute marketing strategies to attract and engage target audiences.

Lead ASO efforts for mobile apps, including keyword research, app store listing optimization, and performance tracking.

Drive app downloads, user acquisition, and retention strategies.

Monitor, analyze, and report on campaign performance and make data-driven recommendations.

Identify new channels, growth opportunities, and trends in digital marketing and app promotion.

Manage and optimize paid and organic marketing campaigns across social media, search engines, and other relevant platforms.

Required Skills & Experience:

Proven experience in digital marketing, user acquisition, or app marketing.

Hands-on experience with ASO (App Store Optimization) and mobile app marketing.

Familiarity with paid user acquisition platforms (Facebook Ads, Google Ads, Apple Search Ads, etc.).

Excellent communication, leadership, and project management skills.

Preferred Qualifications:

Experience in tech or mobile app industries.

Knowledge of SEO, SEM, content marketing, and social media marketing.

Strong understanding of analytics tools (Google Analytics, App Store Connect, Firebase, etc.) and marketing metrics.

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