Retail Marketing

13 hours ago


Gurgaon, Haryana, India eTalenthire Full time ₹ 4,20,000 - ₹ 7,55,220 per year

Job Opening: Retail Marketing (Fashion/apparel/Sports)

Reporting to: Marketing Manager

Location: Golf course Road, Gurugram

Experience: 3–4 years (Apparel / Fashion / Lifestyle / Sportswear / Premium Retail)

Employment type: one year contract (Third party)

Position Overview

We are looking for a dynamic and detail-oriented Marketing Executive – Apparel to support and execute end-to-end merchandising, retail planning, and marketing initiatives for premium brands.

This role will collaborate closely with multiple departments including Sales, Supply Chain, Retail Operations, Design, Finance and External Vendors to ensure strong in-store and online presence, accurate demand planning, and consistent brand execution.

The ideal candidate should have hands-on experience in apparel retail marketing, strong Excel and SAP skills, and an excellent understanding of premium retail operations.

Key Responsibilities

1. Apparel Forecasting and Demand Planning

  • Forecast seasonal and monthly apparel demand
  • Support buying and replenishment planning through data insights
  • Identify stock gaps, overstock & best-performing categories

KPI: Forecast accuracy, stock-out %, overstock %

2. Retail and Online Planogram Execution

  • Create seasonal retail and online planograms
  • Support merchandising on Brand Website, Myntra, Tata CLiQ, Amazon etc.
  • Ensure effective premium product placement across channels

KPI: Planogram compliance, sales per sq. ft.

3. Visual Merchandising (VM) and Store Execution

  • Implement & maintain premium VM standards in stores
  • Coordinate VM rollouts for product launches and promotions
  • Conduct periodic store audits

KPI: VM audit scores, store compliance %

4. Retail Marketing and Promotions

  • Plan and execute in-store promotions and seasonal campaigns
  • Work on POSM, signage, and visual marketing assets
  • Track performance & ROI per campaign

KPI: Sales uplift %, campaign ROI

5. Staff Training and Brand Enablement

  • Conduct product knowledge & VM training sessions
  • Ensure retail staff has strong understanding of fabrics, fits & brand DNA

KPI: No. of training sessions, post-training performance

6. Data Analysis and Reporting

  • Track and analyse sales, sell-through, stock ageing, size mix
  • Prepare weekly & monthly reports in Excel & SAP
  • Share insights with planning & management

KPI: Sell-through %, ageing stock %, reporting accuracy

7. Inventory and Size Gap Management

  • Monitor leftover / slow-moving inventory
  • Identify and address size gaps for timely replenishment
  • Coordinate with warehouse and distribution teams

KPI: Size fill rate %, replenishment TAT

8. Catalogue, Lookbook and Content Support

  • Coordinate development of seasonal catalogues and lookbooks
  • Ensure timely sharing with sales & retail partners

9. Vendor Management and Cross-Department Coordination

  • Coordinate with: VM agencies/vendors, Printing and creative vendors, Logistics and warehouse, Marketplace and e-comm partners, Sales and planning teams
  • Track timelines, budgets & execution quality

10. System Knowledge and ToolsThe candidate must have working knowledge of:

  • SAP (inventory / order / stock tracking modules)
  • Advanced Microsoft Excel (Pivot tables, VLOOKUP, reporting dashboards)
  • Retail / ERP / merchandising tools
  • Basic understanding of CRM and e-comm backend systems

Key Skills Required

  • Strong understanding of apparel and retail operations
  • Experience in premium / lifestyle / sportswear brands preferred
  • Advanced Excel and SAP knowledge is mandatory
  • Strong organizational and multi-tasking abilities
  • Ability to coordinate with multiple departments and external vendors
  • Excellent communication and analytical skills
  • Eye for detail & premium brand aesthetics

mail updated resume with salary details-

email: etalenthire@

satish: 88O2749743

Job Type: Full-time

Pay: ₹48, ₹75,152.12 per month

Ability to commute/relocate:

  • Gurgaon, Haryana: Reliably commute or planning to relocate before starting work (Preferred)

Application Question(s):

  • How much experience you have in Garments/ sports/Luggage industry ?
  • current salary ?
  • expected salary ?
  • notice period in days ?
  • current location ?
  • Would you be comfortable for one year contract (on 3rd party payroll) ?

Experience:

  • retail marketing: 3 years (Preferred)
  • ecommerce merchandising: 3 years (Preferred)
  • visual merchandising: 3 years (Preferred)

Work Location: In person



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