Sr. Digital Marketing Executive
3 days ago
We are looking for a passionate and results-driven Digital Marketing Executive to enhance our brand visibility and drive online sales. The ideal candidate will plan, execute, and manage all digital marketing activities — from social media and SEO to paid ads and influencer campaigns — to grow our digital presence and customer base.
Key Responsibilities:
- Develop and implement digital marketing campaigns across Facebook, Instagram, Google Ads, YouTube, and other digital platforms.
- Plan and execute social media content calendars to promote products, offers, and brand awareness.
- Manage and optimize paid marketing campaigns (PPC, Meta Ads, Google Ads) to increase ROI and conversions.
- Handle SEO and website performance to drive organic traffic.
- Coordinate with the design and content teams for product creatives, videos, and ad copies.
- Plan and execute email and WhatsApp marketing campaigns.
- Analyze campaign performance, prepare reports, and suggest improvement strategies.
- Collaborate with influencers, bloggers, and parenting communities for brand promotions.
- Stay up-to-date with the latest trends in digital marketing, e-commerce, and baby-care industry.
Required Skills & Qualifications:
- Bachelor's degree in Marketing, Business, or a related field.
- 1–3 years of experience in digital marketing, preferably in retail or e-commerce.
- Hands-on experience with Meta Ads Manager, Google Ads, Google Analytics, and SEO tools.
- Strong understanding of social media management and content marketing.
- Creative mindset with good communication and analytical skills.
- Knowledge of design tools (Canva, Photoshop) will be an added advantage.
Job Type: Full-time
Pay: ₹20, ₹30,000.00 per month
Benefits:
- Health insurance
- Provident Fund
Work Location: In person
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