Senior Manager Marketing
6 days ago
Job Description
Senior Manager Marketing (Oncology)
Overview:
The Senior Manager Marketing (Oncology) will support in conceptualization and implementation of marketing strategies for our oncology portfolio. This role will report into the Associate Director Marketing, Oncology and will be based out of Mumbai.
Key Responsibilities:
Brand Planning:
- Support development and implementation of strategic marketing plans and Campaigns for oncology products, ensuring alignment with corporate objectives and market demands.
- Perform clearsight modelling Forecasting and, market share analysis and devise strategies to increase the brand share in the assigned tumour type
- Conceptualize and design marketing content E.g. Detail aid, LBL, Lama, speaker decks, campaign visuals etc.
- Support in planning and nation-wide implementation of novel marketing engagements in line with business needs. E.g. HMX, Media, Patient awareness, Disease awareness, MCM, Oncopilot etc.
Geographic focus :
- Support Marketing leads in driving Monthly Zonal Business Reviews for assigned zone cross functionally which includes Keytrax data analysis, Account level analysis, Market share analysis, Prescriber analysis etc.
- Managing HCOs including negotiation, documentation, post event closure etc.
- Managing ISPs end to end including selection of international expert, logistics, conducting nationwide tour, post event closure etc.
- Managing radio campaign end to end including selection of HCPs, contracting, ECNA approval, post event documentation etc.
Job Requirements:
- Individuals with strong background Oncology sales or marketing (Pharma/FMCG)
- Excellent organizational and project management skills
- Experience leading cross-functional teams in diverse settings
- Outstanding written and verbal communication skills
- Demonstrates behaviour consistent with high integrity and strong values
- Education: Master's or higher (Business and / or Policy preferred)
Current Employees apply HERE
Current Contingent Workers apply HERE
Search Firm Representatives Please Read Carefully
Merck & Co., Inc., Rahway, NJ, USA, also known as Merck Sharp & Dohme LLC, Rahway, NJ, USA, does not accept unsolicited assistance from search firms for employment opportunities. All CVs / resumes submitted by search firms to any employee at our company without a valid written search agreement in place for this position will be deemed the sole property of our company. No fee will be paid in the event a candidate is hired by our company as a result of an agency referral where no pre-existing agreement is in place. Where agency agreements are in place, introductions are position specific. Please, no phone calls or emails.
Employee Status:
Regular
Relocation:
VISA Sponsorship:
Travel Requirements:
Flexible Work Arrangements:
Hybrid
Shift:
Valid Driving License:
Hazardous Material(s):
Required Skills:
Adaptability, Brand Management, Communication, Competitor Analysis, Content Creation, Customer Insights, Customer-Oriented, Data Analysis, Digital Marketing, Email Management, Email Marketing, Event Planning, Influencing Skills, Marketing, Marketing Campaign Development, Marketing Management, Market Research, Oncology Marketing, Product Management, Social Media Marketing, Strategic Thinking
Preferred Skills:
Job Posting End Date:
09/30/2025
- A job posting is effective until 11:59:59PM on the day BEFORE the listed job posting end date. Please ensure you apply to a job posting no later than the day BEFORE the job posting end date.
Requisition ID:R362552
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