Loyalty Program Manager

1 week ago

Mumbai, Maharashtra, India Shalimar Paints Full time ₹ 5,00,000 - ₹ 10,00,000 per year

1. Painter & Contractor Network Development

Develop a comprehensive database of painters & contractors across Pan India.

Ensure proper categorization, segmentation, and mapping to streamline engagement and communication.

2. Painter Performance & Engagement Analysis

Conduct a detailed performance analysis of new, existing, and dropped applicators.

Identify degrowing trends and address key issues impacting painter loyalty and business sustainability.

Develop insights-driven Performance Mapping strategies to improve retention and productivity.

3. Painter & Dealer Partnership & Loyalty Program

Design and implement a sustained Applicator Partnership Program, incorporating:

Business & personal milestone celebrations.

Loyalty rewards and incentives schemes.

Special schemes and benefits for high-performing painters.

Focus on new painter onboarding strategies and on extratction strategies.

4. Painter Engagement via Soft benefits & Skill Development program

Develop a structured Painter Program alliances that will bring soft benefits, like insurance, education fund, etc. to drive loyalty & engagement.

Conduct training sessions & manage communication via social media & CRM to train painters about new products.

  1. CRM:

Ensure a smooth customer experience in terms of query, resolution and maintaining a healthy TATRole & responsibilities

Preferred candidate profile

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