Performance Marketing
1 day ago
Required Skills, Experience and Qualifications
- 2-5 years of proven track record of performance marketing experience while managing CPA, CPL, ROAS driven paid campaigns on Google Adwords, Facebook/Instagram, LinkedIn, Affiliates
- In depth working experience of Google Analytics, E-com set-up, tracking pixel implementation, Google data studio
- Experience with marketing automation (email drip) tools will be a plus
- Experience using bid strategies, ad-copies, policies, optimization techniques across Google, LinkedIn, Facebook/insta, Bing, etc
- A good understanding of audiences and how these can be applied to Search/Display campaigns to optimise activity
- A self starter and able to demonstrate proactiveness and able to work independently
- A genuine interest in digital marketing in particular paid campaigns (search, display)
- Very strong in written English communication
- Passionate about the subject/work and looking for excellence in his/her work
- Commitment to the vision of Noboru World
- Age: Less than 35 Yrs
- Bachelors in any stream
Responsibilities and Duties
- Full management of client's search and display accounts
- Oversee the execution and optimization of Search accounts including the implementation of new campaigns
- You'll be independently managing large budgets across multiple client accounts
- Optimising performance to client ROAS/CPA goals
- Responsibility for reporting, analysing & interpreting data to understand performance, what is impacting performance & what you can do to influence it
- Rolling out best practice across all paid campaign accounts
- Stay on top of industry developments and recommend relevant BETA tests
- Make strategic recommendations for how to achieve growth whilst maintaining efficiency in line with client goals
- Hiring performance team and leading the performance marketing business for Indian market in next 12 months time while growing with the organisation
Key Skills Google AdWords, Linkedin, Facebook Advertising, Google Marketing Platform, Google Analytics 360, Affiliate Marketing, Programmatic, Marketing Automation
Benefits
- Industry standard compensation
- Eligibility for Company Stocks (ESOPS)
- Learning platforms
- Industry visibility via marketing and other conferences
- Paid leaves
- Bonuses for festivals and company performance
- Personal coaching and mentorship for career development
- On-site Opportunities (Merit based opportunity to work in the USA. Apply for permanent relocation to our Austin office after 5 years of continued service)
- Design your own career (Interdepartmental change, Evolving Roles and responsibilities)
- Mid year promotion (Extraordinary candidates are appraised/promoted mid year as well, other than regular annual appraisal cycles)
- Paid sabbatical leaves (Sabbatical leaves on continued service of 3rd year, 6th year, 9th year and 15th year)
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