Ecommerce Manager
3 days ago
Responsibilities
:
- Platform & Store Management
– Oversee daily operations on e-commerce platforms (Shopify, WooCommerce, Magento, Amazon, Flipkart, Nykaa, etc.), including product listings, pricing, content, and inventory sync. - Content Optimization
– Enhance product titles, descriptions, keywords, and images to improve visibility, search rankings, and conversions. - Sales & Revenue Growth
– Drive KPIs such as revenue, AOV (average order value), cart abandonment reduction, and conversion rate improvement. - Campaign Coordination
– Work with digital marketing teams on SEO, PPC, email, SMS, and paid ad campaigns, ensuring data-driven execution. - Customer Experience
– Ensure a smooth checkout, payment, delivery, and return process, address customer queries and escalations promptly. - Promotions & Offers
– Plan, execute, and track performance of discounts, bundles, upsells, and cross-sell strategies. - Inventory & Logistics
– Coordinate with warehouses/fulfillment partners to maintain accurate stock levels and ensure timely order dispatch. - Analytics & Reporting
– Use tools like GA4, Shopify Analytics, and marketplace dashboards to track performance, generate reports, and identify growth opportunities. - UX & Conversion Optimization
– Implement site improvements, CRO audits, and A/B tests to enhance user engagement and conversions. - Market & Competitor Analysis
– Stay updated with e-commerce trends, platform policies, and competitor activities to adapt strategies proactively.
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