
Digital Marketing Manager
1 week ago
Job Title: Digital Marketing Manager (Google Ads Expert)
Company: Mastermind Abacus
Location: Indore (On-site/Hybrid)
Job Type: Full-time
About Us:
Mastermind Abacus is a global leader in Abacus Math education, offering online and offline programs for children. We are looking for a Digital Marketing Manager with strong expertise in Google Ads to manage and scale our international campaigns.
Key Responsibilities:
Plan, create, and optimize Google Ads campaigns (Search, Display, Performance Max, Demand Gen).
Manage campaign budgets, track performance, and deliver ROI-driven results.
Conduct keyword research, audience segmentation, and competitor analysis.
Monitor analytics (Google Analytics 4, conversion tracking, remarketing, etc.).
Collaborate with content/design teams to create engaging ad creatives.
Run A/B testing for ads, landing pages, and bidding strategies.
Prepare weekly/monthly performance reports.
Requirements:
Proven experience (3+ years) in managing Google Ads campaigns with measurable results.
Strong knowledge of PPC strategy, bidding, remarketing, and lead generation.
Hands-on experience with Performance Max & Demand Gen campaigns.
Familiarity with SEO, Facebook/Instagram Ads (bonus).
Strong analytical and problem-solving skills.
Excellent communication and reporting skills.
What We Offer:
Competitive salary (as per experience).
Opportunity to work on international campaigns (India, US, UK, UAE, etc.).
Growth-oriented environment.
Learning and upskilling opportunities.
Job Type: Full-time
Pay: ₹30, ₹35,000.00 per month
Benefits:
- Health insurance
- Provident Fund
Work Location: In person
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