Digital Marketing Manager

5 days ago

Indore, Madhya Pradesh, India WebVillee Full time ₹ 15,00,000 - ₹ 25,00,000 per year

About us

Founded in 2011, Webvillee specializes in delivering enterprise-grade software solutions that drive digital transformation. With expertise in design, innovation, and engineering, we provide scalable, long-term solutions tailored to enhance operational efficiency and customer experiences. Our proficiency in integrating advanced technologies, including cloud solutions and ERP/CRM systems, combined with our status as Salesforce and SAP-certified partner, ensures seamless operation efficiency . We allow businesses to focus on growth and strategy while we manage their technical complexities and improve the operation efficiencies.

About the Role

We are seeking a seasoned Head of Digital Marketing to lead our digital marketing initiatives. The ideal candidate will have 6.1 to 10 years of experience in digital marketing, with a proven track record of developing and executing successful strategies that drive brand awareness, customer acquisition, and revenue growth.

Responsibility

Campaign Management

1.Plan, launch, and optimize paid campaigns on Google Ads, Meta Ads, and other relevant platforms.

  • Conduct keyword research, audience targeting, and ad copy creation.
  • Manage budgets to maximize ROI and maintain cost efficiency.

2. Analytics & Optimization

Track and analyze KPIs like CPC, CTR, ROAS, and conversion rates.

  • Conduct A/B tests on creatives, landing pages, and targeting.
  • Provide regular performance reports and actionable insights.

3. Cross-Channel Strategy

  • Coordinate campaigns across multiple platforms for full-funnel performance.
  • Explore additional channels like LinkedIn Ads, YouTube, or programmatic advertising.

4. Collaboration & Execution

  • Work with designers, content teams, and developers to ensure ad creatives and landing pages meet campaign goals.
  • Stay updated with trends, platform changes, and competitor activities.

Requirements

  • 2–4 years of experience in Google Ads and Meta Ads campaign management.
  • Strong understanding of performance marketing metrics and optimization techniques.
  • Experience with analytics tools (Google Analytics, Tag Manager, Ads Manager).
  • Strong Excel/Google Sheets skills for reporting and data analysis.
  • Excellent attention to detail and problem-solving abilities.

Preferred Qualifications

  • Experience with LinkedIn Ads or other B2B performance channels.
  • Google Ads or Meta Ads certification.
  • Familiarity with CRO (Conversion Rate Optimization) strategies.

Benefits

  • Flexible Work Schedule.
  • Competitive Pay.
  • Opportunities for Growth and Advancement
  • Transparent Performance and Management System.
  • Work with Latest Technologies and Tools.
  • Five Days Working Culture.
  • Diverse and Inclusive Workplace.

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