Head Digital

Job title- Digital Head, Mindshare Fulcrum, India

Overview Of Job

Mindshare Fulcrum is an agency of GroupM, the worlds largest media investment company and are a part of WPP

In fact, we are responsible for one in every three ads you see globally

We are currently looking for a Digital Head to join us

In this role, you will be responsible for driving the digital strategy, innovation, and transformation for the client

The Digital Head will be instrumental in leading our digital initiatives, overseeing digital marketing campaigns, and ensuring the agency stays ahead in the rapidly evolving digital landscape

This role demands a strategic thinker, creative problem-solver, and a visionary leader with a deep understanding of digital technologies and media trends

- At GroupM APAC, our people are our strength, which is why fostering a culture of diversity and inclusion is important to us
- Reporting of the role

This role reports to the Head- Mindshare Fulcrum, South Asia

Role Scope

Create an inspiring Digital Strategy across the Brand, Performance, Commerce & Influencer

disciplines to deliver to Clients business goals
- Exhibit strong business orientation and develop the strategy towards acceleration of business goals Build a digital specialist team to ensure best in class strategy and implementation

Collaborate on 1PD strategy and integrate within the Digital strategy

Act as a digital thought leader, bring 0-1 thinking

Be seen as the Clients trusted advisor on holistic digital strategies and solutions
- Foster strong client relationships, ensuring client delight

Lead and mentor a team of digital marketing professionals, fostering a culture of creativity, collaboration, and continuous learning
- Monitor key performance indicators (KPIs) and analyze digital marketing metrics to measure the effectiveness of campaigns
- What Youll Bring

hands-on experience with at least 2 of the followingGoogle Ads, Meta, DV360, TTD, Amazon, Criteo
- Strong understanding of digital technologies, advertising platforms, and marketing automation tools
- Exceptional leadership skills with a track record of building and managing high-performing teams
- Excellent communication and presentation abilities, both written and verbal

Results-oriented mindset, with the ability to drive measurable outcomes and achieve targets
- Great interpersonal skills- there will be a lot of stakeholders from different WPP operating companies to bring together to one coherent strategy

Lead team with a growth mindset

Passionate about "new" media communication and evolving technology

Minimum Qualifications

Minimum 15-18 years relevant working experience in digital media in both an implementation and leadership capacity

Experience on regional and/or global client businesses (preferably in FMCG)

ECommerce and Retail Media experience, Data Strategy Experience, FMCG or complexmatrix organization experience

About Mindshare

Mindshare is a media services company that accelerates Good Growth for its clients

Our company values of energy, empathy and impact bind together our diverse global family of 10,000 people from every culture and with every specialist skill you can imagine

You can check out some of our peoples stories on LinkedIn or Instagram or hear about the company in their own words here

Mindshare is part of GroupM, the worlds leading media investment company, and WPP, the worlds largest advertising holding group
- About India

2020 brought opportunities for brands to innovate because of which we saw an evolving media stack

The growth of digital is set to soar high because of changing consumer habits

With approximately 500 million smartphone users, low-priced data plans, 45 to 50 million e-commerce shoppers, approximately 60 OTT offerings and a young population, India is a mobile-first internet market

It is also one of the top 10 ad spend markets in the world and is set to climb the ranks
- Global big tech corporations have made considerable investments in top e-commerce/retail ventures and Indian start-ups, blurring the lines between social media, e-commerce and mobile payments, resulting in disruption on an unimaginable scale
- At GroupM India, theres never a dull moment between juggling client requests, managing vendor partners and having fun with your team

We believe in tackling challenges head-on and getting things done
- GroupM is an equal opportunity employer

We view everyone as an individual and we understand that inclusion is more than just diversity- its about belonging

We celebrate the fact that everyone is unique and thats what makes us so good at what we do

We pride ourselves on being a company that embraces difference and truly represents the global clients we work with
- requisitionid:41165

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