SMS Deliverability Manager

We are seeking an experienced and strategic SMS Deliverabilty Mnaager to join our team. In this role, you will lead our SMS Deliverability Consulting practice, overseeing a team of deliverability consultants while defining and implementing SMS deliverability strategies for our enterprise clients.

Strategy & Consulting

• Act as the in-house
  expert on SMS deliverability
  , responsible for monitoring delivery rates, latency, and operator-level performance across key markets (India, Middle East, Japan, SEA).
• Partner with enterprise clients to design and execute
  SMS deliverability strategies
  that maximize reach and engagement while ensuring compliance with local telecom regulations.
• Stay ahead of
  carrier policy changes
  ,
  DLT regulations
  , and
  global messaging standards
  to ensure consistent deliverability and throughput.
• Work cross-functionally with
  Customer Success
  ,
  Product
  , and
  Engineering
  teams to define deliverability best practices and optimize messaging performance.

Deliverability Issue Resolution

• Serve as the
  final escalation point
  for complex deliverability or routing issues related to carrier filtering, sender ID restrictions, or message template rejections.
• Analyze routing data, DLR reports, and operator feedback to identify root causes and implement corrective measures.
• Build and maintain relationships with telecom aggregators, carriers, and SMS gateway providers to proactively manage throughput and sender reputation.
• Ensure proper configuration and monitoring of
  sender IDs, templates, and DLT registrations
  for all high-volume accounts.
• Develop and maintain
  deliverability dashboards
  , track key performance indicators (DLR%, latency, operator-wise performance), and recommend optimization strategies.

Business Growth & Client Success

• Collaborate with
  Customer Success and Sales
  teams to identify opportunities for
  campaign optimization
  and
  service upsells
  related to SMS strategy and routing efficiency.
• Partner with clients to improve ROI through high-quality deliverability consulting and performance improvements.
• Provide actionable insights to clients on improving campaign performance, content compliance, and operator engagement rates.

Cross-Functional Collaboration

• Work closely with the
  Product and Engineering
  teams to shape the product roadmap for
  SMS routing and deliverability features
  .
• Partner with
  Marketing and CS teams
  to develop best-practice playbooks, whitepapers, and thought leadership content showcasing Gateway's expertise in global messaging.
• Collaborate with
  Support teams
  to resolve client-specific issues and improve overall messaging reliability.

What You'll Bring

• 7–10 years of experience
  in SMS Deliverability, Carrier Relations, or related fields (CPaaS, Messaging Infrastructure, Telecom Operations).
• Strong understanding of
  A2P messaging
  ,
  carrier routing
  ,
  DLT compliance
  , and
  sender reputation management
  .
• Experience managing deliverability across
  multiple markets
  (India, GCC, SEA, Japan) and working with both local and global aggregators.
• Hands-on experience with
  SMS gateway platforms
  (Twilio, Route Mobile, Kaleyra, Gupshup, Infobip, MSG91, etc.).
• Familiarity with
  operator-level feedback mechanisms
  ,
  DLR analysis
  , and
  traffic routing optimization
  .
• Understanding of
  SMS content regulations
  (TRAI DLT, CTIA, GDPR, PDPA, etc.) and campaign compliance management.
• Strong analytical skills with the ability to interpret data and translate insights into actionable deliverability improvements.
• Excellent troubleshooting, communication, and client management skills in high-pressure situations.

Bonus:

• Experience with
  multi-channel deliverability
  (SMS + WhatsApp + RCS).
• Prior exposure to
  carrier-level integrations
  or
  SMS platform operations
  .

Disclaimer:

It has been brought to our attention that there have recently been instances of fraudulent job offers, purporting to be from Capillary Technologies. The individuals or organizations sending these false employment offers may pose as a Capillary Technologies recruiter or representative and request personal information, purchasing of equipment or funds to further the recruitment process or offer paid training. Be advised that Capillary Technologies does not extend unsolicited employment offers. Furthermore, Capillary Technologies does not charge prospective employees with fees or make requests for funding as a part of the recruitment process.

We commit to an inclusive recruitment process and equality of opportunity for all our job applicants.