Marketing Associate

10 hours ago

Bengaluru, Karnataka, India Hireginie Full time ₹ 5,00,000 - ₹ 12,00,000 per year

Our Client:
A start-up incubated at IISc's AI & Robotics Technology Park, engaged in developing innovative hybrid VTOL UAV architectures aimed at transforming India's mid-mile logistics sector for both civilian and strategic operations. The organization is supported by government funding under the start-up incubator program and is on a mission to redefine the future of aerial logistics.

Title: Marketing Associate (UAV Domain)

Location: Bengaluru

Education: A bachelor's degree in marketing, business, or a related field is often required.

Experience: 2–4 years

About the Role:
As a Marketing Associate in the unmanned aerial vehicle (UAV) domain, your primary responsibilities are as follows.

Roles & Responsibilities:

  • Planning and Executing Campaigns: Developing and implementing marketing strategies to promote products or services.
  • Market Research: Analysing market trends, customer behaviour, and competitor activities to inform marketing strategies.
  • Content Creation: Producing engaging content for various platforms, including social media, websites, and email campaigns.
  • Brand Management: Ensuring consistent brand messaging and maintaining the company's brand image.
  • Collaboration: Working with sales, product development, and other teams to align marketing efforts with business goals.
  • Performance Analysis: Monitoring and analysing the effectiveness of marketing campaigns and making data-driven decisions to improve results.

Requirement:

  • Experience: Previous experience in marketing or a related field is preferred.
  • Communication: Strong verbal and written communication skills to create compelling marketing messages.
  • Creativity: Ability to think creatively and develop innovative marketing ideas.
  • Analytical Skills: Proficiency in data analysis to measure campaign performance and identify trends.
  • Technical Skills: Familiarity with marketing tools and platforms, such as SEO, SEM, and social media management tools and documentation software.
  • Project Management: Strong organizational skills to manage multiple projects and meet deadlines.

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