Product Marketing Lead

11 hours ago

Navi Mumbai, Maharashtra, India ideaForge Full time ₹ 12,00,000 - ₹ 36,00,000 per year

Marketing

Navi Mumbai (On-Site)

Mid-Senior

Job Description

About the Role: We are seeking an experienced and results-driven Product Marketing Lead to drive the strategy, planning, and execution of product launches across our complex hardware and software portfolio. You will oversee a team, including a Product Marketing Lead, and play a critical role in defining go-to-market strategies, crafting compelling product narratives, and ensuring seamless cross-functional alignment. This role requires a blend of strategic vision, technological understanding, and hands-on execution.

Key Responsibilities:

  • Strategic Leadership: Develop and execute comprehensive go-to-market strategies for complex hardware and software products.
  • Process Optimization: Create and implement SOPs and strategies for liaising with multiple internal teams and stakeholders.
  • Customer-Centric Approach: Proactively collect, analyze, and implement customer feedback to refine product positioning and messaging.
  • Team Management: Lead, mentor, and empower a Product Marketing Lead, fostering a collaborative and high-performance culture.
  • Product Positioning & Messaging: Develop clear, differentiated, and customer-centric product positioning and messaging frameworks.
  • Market Research & Insights: Continuously analyze market trends, customer needs, and competitor activities to drive informed decisions.
  • Cross-Functional Collaboration: Collaborate with Product, Sales, and Customer Success teams to ensure alignment with product and business objectives.
  • Content Development: Oversee the creation of impactful sales enablement materials, product collateral, and customer-facing content.
  • Launch Excellence: Own and drive successful product launches, ensuring alignment, timely execution, and measurable results.
  • Performance Measurement: Establish and monitor KPIs to measure and optimize product marketing effectiveness.
  • Technological Understanding: Build a strong understanding of the hardware and software technologies underpinning our products, and simplify complex technical details for customers.
  • Hands-On Leadership: Be an active participant in execution while empowering the team to perform at their best.

Qualifications:

  • Bachelor''s degree in Marketing, Business, or related field (MBA preferred).
  • 10+ years of experience in product marketing, with at least 3 years in a senior or leadership role.
  • Proven track record of successfully managing complex hardware and software product launches.
  • Strong leadership and team management skills with experience mentoring direct reports.
  • Exceptional communication, storytelling, and presentation abilities.
  • Analytical mindset with the ability to interpret data and derive actionable strategies.
  • Technological aptitude to grasp, simplify, and articulate technical product details.
  • Experience working in cross-functional teams in dynamic, fast-paced environments.
  • Demonstrated ability to lead teams and deliver measurable results.

Why Join Us?

  • Opportunity to shape and drive high-impact product marketing initiatives.
  • Collaborative, innovative, and growth-focused work culture.
  • Competitive compensation and benefits package.
  • Clear pathways for professional development and career growth.

How to Apply: If you''re passionate about driving product success, thrive in leadership roles, and excel in delivering impactful product launches, we want to hear from you Apply now with your updated resume and a brief cover letter.

Location: Ghansoli, Navi Mumbai

Reports To: GM Marketing

Skills

Product Management

Product Marketing

Engineering

Software

Hardware

Research

Team Management

Multitasking Skills

  • Product Marketing Lead

    10 hours ago

    Navi Mumbai, Maharashtra, India 9beda5ab-ab50-4fff-b5aa-f351862c7e5a Full time ₹ 15,00,000 - ₹ 30,00,000 per year

    About the Role:We are seeking an experienced and results-drivenProduct Marketing Leadto drive the strategy, planning, and execution of product launches across our complex hardware and software portfolio. You will oversee a team, including a Product Marketing Lead, and play a critical role in defining go-to-market strategies, crafting compelling product...

  • Marketing Assistant

    6 days ago

    Navi Mumbai, Maharashtra, India My2RG Product and Solutions LLP Full time ₹ 2,00,000 - ₹ 2,50,000 per year

    Company DescriptionMy2RG Product and Solutions LLP is India's only certified importer and exporter of aerial yoga equipment, specialized in providing high-quality products for aerial fitness enthusiasts and professionals of all ages. Born from a blend of innovation and passion for yoga, My2RG offers internationally certified products, including aerial...

  • Lead- Digital Marketing

    2 days ago

    Navi Mumbai, Maharashtra, India Utkarsh Small Finance Bank Full time ₹ 12,00,000 - ₹ 36,00,000 per year

    Role & responsibilitiesDevelop and execute the banks digital marketing strategy aligned with overall marketing and business objectives.Lead and manage digital channels including SEO, SEM, social media, performance marketing, display, email, and content marketing.Drive customer acquisition, engagement, and retention through effective digital campaigns.Oversee...

  • Assistant Manager- New product Development

    2 weeks ago

    Navi Mumbai, Maharashtra, India truevalue marketing services Full time ₹ 8,40,000 per year

    Urgent Requirements of Assistant Manager NPA(New Products Developments)in One of the FMCG CompanyLocation- Navi Mumbai( Mahape)Qualification- B.Tech. Food TechnologyGender- Only Females Candidates applyExperience- 7 to 8 Years in R & D , New products developments in Food in Premixes & food IndustriesDaily Reporting - Follow ups, Tasks, Sampling New Product...

  • Senior Manager – Product Management and Marketing

    1 week ago

    Navi Mumbai, Maharashtra, India Schneider Electric Full time ₹ 20,00,000 - ₹ 25,00,000 per year

    Lauritz Knudsen Electrical and Automation (A unit of Schneider Electric India Pvt. Ltd.) is a pioneering electrical and automation brand with a rich legacy of over 70 years in India. We offer a comprehensive portfolio of low-voltage switchgear, medium-voltage switchgear, automation solutions, software, and services catering to diverse segments, including...

  • Lead Performance Marketing

    6 days ago

    Navi Mumbai, Maharashtra, India Regenesys Business School Full time ₹ 15,00,000 - ₹ 24,00,000 per year

    Purpose:We are seeking a dynamic and results-driven Lead Performance Marketing Professional with 6 to 7 years of hands-on experience in digital marketing, specifically focused on driving measurable business growth through performance-oriented campaigns. The ideal candidate will have a proven track record in executing performance marketing strategies across...

  • Business Development, Marketing

    2 days ago

    Navi Mumbai, Maharashtra, India Nexmove Solutions | Technology • Marketing • Transformation Full time ₹ 2,50,000 - ₹ 7,50,000 per year

    Role DescriptionThis is a full-time on-site role located in Navi Mumbai for a Business Development, Marketing & Sales Executive. The primary responsibilities include managing accounts, building long-term customer relationships, developing and executing sales strategies, and identifying new business opportunities. Day-to-day tasks involve engaging with...

  • Lead Production Engineer

    2 weeks ago

    Navi Mumbai, Maharashtra, India Reliance Industries Limited Full time ₹ 12,00,000 - ₹ 36,00,000 per year

    Interested candidates, kindly mail toMain Purpose:Lead Engineer Production is responsible for production optimization of conventional oil & gas fields and CBM. This role involves leveraging analytical methodologies and simulation tools to enhance production performance, ensure operational efficiency, and support strategic decision-making. The candidate will...

  • Product Manager/Senior Product Manager

    1 week ago

    Navi Mumbai, Maharashtra, India NMS Consultant Full time ₹ 8,00,000 - ₹ 24,00,000 per year

    Role & responsibilities:Outline the day-to-day responsibilities for this role.Portfolio Management:• Manage the complete product portfolio, aligning with business goals and regional market demands.• Continuously assess market needs, monitor product performance, and refine strategies to maximize profitability.New Product Launches:• Lead the end-to-end...

  • Product Manager/ Senior Product Manager

    1 week ago

    Navi Mumbai, Maharashtra, India NMS Consultant Full time ₹ 8,00,000 - ₹ 24,00,000 per year

    Key Responsibilities :1. Portfolio Management:• Manage the complete product portfolio, aligning with business goals and regional market demands.• Continuously assess market needs, monitor product performance, and refine strategies to maximize profitability.2. New Product Launches:• Lead the end-to-end process of new product launches in the segment.•...