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Product Executive

2 weeks ago

Chennai, Tamil Nadu, India JOGO Health Pvt Ltd Full time ₹ 15,00,000 - ₹ 20,00,000 per year

Position: Product Executive

Experience:

      Need Sales experience of >1 year 

      Prior Product executive experience or working in agency

      Have handled a brand individually or 1 key account 

     Industry: Healthcare / Pharma / MedTech

     Department: Marketing / Product Management

     Therapy Area Experience: Urology/ Gastroenterology/ Neurology Preferred

Role Overview:

The Product Executive plays a critical role in managing the end-to-end journey of a product from conceptualization to commercialization. This role bridges strategy and execution by supporting product development, market research, promotional planning, and coordination with internal teams to ensure product success in a competitive market.

Key Responsibilities:

1. Product Strategy & Market Insights

  • Assist in formulating product strategies based on current trends, competitive landscape, and customer needs.
  • Conduct in-depth market research, customer segmentation, and competitor analysis.
  • Identify new opportunities for product expansion or repositioning.

2. Marketing Content & Promotional Planning

  • Collaborate with the clinical/medical team to create brochures, flyers, visual aids, digital assets, and campaign content.
  • Coordinate with agency for timely development of promotional material.
  • Support the execution of marketing campaigns (print, digital, on-ground) across geographies.

3. Sales Enablement & Training Support

  • Create training presentations, product monographs, FAQs, and objection-handling tools for the sales team.
  • Work closely with field teams to understand their challenges and develop support tools accordingly.
  • Organize and support sales team meetings, product launches, and customer engagement activities.
  • Train sales team on usage of promotional material

Min 5 days of field work with interaction with KOLs and KBLs.

5. Product Performance Tracking

  • Monitor KPIs such as sales volume, market share, and campaign effectiveness.
  • Maintain dashboards and reports for review.
  • Gather feedback from customers and field teams to support continuous product improvement.

6. Operational Support

  • Maintain accurate product documentation, data sheets, and marketing collaterals.
  • Track inventory of promotional materials and coordinate courier dispatches as needed.
  • Help manage vendor relationships, budget tracking, PO generation and invoice processing.

What We're Looking For:

  • Bachelors or masters degree in Life Sciences, Pharmacy, Marketing, or Business
  • 13 years of experience in product management, brand management, or sales/marketing coordination
  • Strong communication and coordination skills
  • Detail-oriented with the ability to manage multiple tasks
  • Proficiency in MS PowerPoint, Excel, and marketing tools