Email Marketing Executive

2 days ago

Indore, Madhya Pradesh, India IBR Infotech Full time ₹ 7,20,000 per year

Job Opening: Email Marketing Executive (2–6 Years Experience)

Location: Indore (Onsite)

Experience Required: 2–6 Years

About the Role

We are seeking a creative and detail-oriented Email Marketing Executive to plan, execute, and optimize our email campaigns. The ideal candidate will have strong knowledge of email marketing tools, list segmentation, automation, and analytics to deliver high-converting campaigns that engage our audience and drive sales.

Key Responsibilities

  • Plan, design, and execute targeted email marketing campaigns.
  • Write engaging subject lines, CTAs, and email content.
  • Segment audiences for personalized campaigns.
  • Set up automation workflows (drip campaigns, lead nurturing).
  • Monitor performance metrics (open rate, CTR, conversions).
  • Conduct A/B testing to optimize emails.
  • Ensure compliance with email regulations (GDPR, CAN-SPAM, etc.).
  • Collaborate with design and marketing teams for creatives.
  • Generate reports and provide insights to improve campaigns.

*

Required Skills & Tools Knowledge

  • Hands-on experience with Mailchimp, HubSpot, Zoho Campaigns, Sendinblue (Brevo), or ActiveCampaign.
  • Strong content writing and copywriting skills.
  • Understanding of audience segmentation & targeting.
  • Knowledge of automation tools & workflows.
  • Analytical skills to track and improve campaign performance.
  • Basic knowledge of HTML/CSS (preferred).
  • Creativity, attention to detail, and good communication skills.

*

What We Offer

  • Competitive salary package
  • Professional growth opportunities
  • Creative and collaborative work culture
  • Chance to work on diverse projects

Job Type: Full-time

Pay: ₹30, ₹60,000.00 per month

Application Question(s):

  • What's your current and last CTC ?

Work Location: In person

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