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Sales Trainer

2 weeks ago


Pune, Maharashtra, India Frido Full time ₹ 9,00,000 - ₹ 12,00,000 per year

Designation - Sales Trainer

Required Experience - 3-5 Years in Sales Training / D2C / product-based Organization.

Frido is a leading D2C brand specializing in innovative ergonomic products designed to improve comfort, health, and productivity. Our mission is to empower individuals to live and work better with thoughtfully crafted solutions. We pride ourselves on delivering exceptional quality, customer-centric design, and a work environment that fosters growth and innovation. Join our dynamic team and be a part of revolutionizing how people experience ergonomics

Key Responsibilities:


• Design and deliver tailored training programs across multiple verticals: D2C tele sales onboarding, in-store retail experience teams & GT/MT Teams


• Conduct product knowledge sessions, process training, soft skills development, and sales enablement workshops.


• Build engaging training content (PPTs, scripts, videos, role-plays, assessments).


• Spearhead onboarding and continuous learning programs aligned with business goals.


• Collaborate with Sales, Product, Marketing, and Retail Ops teams to stay aligned on evolving training needs.


• Evaluate training effectiveness via assessments, on-the-job performance, and feedback mechanisms.


• Organize and lead public speaking and interpersonal communication workshops to improve team confidence and presentation abilities.


• Visit retail experience stores and B2B partners periodically to conduct field training and monitor implementation in the train the trainer module.

What We're Looking For:


• 1–4 years of relevant experience in Learning & Development or Sales Training.


• Being a Toastmasters is a plus. Experience with Debates, Extempore & Elocutions is also a plus.


• Prior experience in a startup or product-based company is a plus.


• Understanding D2C, B2B, and Retail channels with the ability to understand and train across diverse sales contexts & channels


• Strong command on communication, storytelling, and team motivation.


• Hands-on with tools like PowerPoint, Google Suite.


• Having experience of Sales Enablement Software like Trainual, Allego, Mindtickle, Showpad


• A go-getter who enjoys building things from scratch and thrives in a fast-paced environment.

Bonus Points:


• Experience with blended learning models (online + classroom).


• Background in customer experience or sales performance coaching.


• Ability to speak multiple regional languages (a plus for retail enablement)


• Prior experience in a startup or product-led company is a bonus.