Digital Marketing Executive

3 days ago

Deccan Gymkhana, Maharashtra, India Mr Kitchen Full time ₹ 2,40,000 - ₹ 6,00,000 per year

We are seeking a results-driven and experienced Digital Marketing Executive with a minimum of 3 to 5 years of hands-on experience in digital marketing, particularly in Facebook Ads, Google Ads, SEO (Search Engine Optimization), and PPC (Pay-Per-Click). The ideal candidate will be responsible for strategizing, executing, and optimizing online marketing campaigns to increase brand visibility, generate leads, and drive conversions.

Key Responsibilities:

  • Develop and manage digital marketing campaigns across various platforms, including Facebook, Instagram, Google Ads (Search, Display, Shopping, and YouTube).
  • Create, monitor, and optimize paid ad campaigns (Facebook Ads and Google Ads) to maximize ROI and reduce CPA.
  • Conduct detailed keyword research and develop SEO strategies to increase organic traffic and search engine rankings.
  • Monitor and analyze campaign performance using tools like Google Analytics, Google Tag Manager, Facebook Business Manager, and SEMrush/Ahrefs.
  • Design and run A/B tests to improve ad creatives, landing pages, and targeting.
  • Stay up to date with the latest digital marketing trends, tools, and best practices.
  • Collaborate with the content, design, and development teams to create high-performing marketing assets.
  • Prepare and present monthly reports on campaign performance, insights, and recommendations for improvements.

Key Skills Required:

  • In-depth knowledge of Facebook Ads Manager and Google Ads (AdWords) platforms
  • Strong understanding of SEO best practices (on-page, off-page, technical SEO)
  • Expertise in PPC strategies and campaign optimization
  • Experience with Google Analytics, Search Console, Tag Manager, and Facebook Pixel
  • Familiarity with marketing automation tools and CRM systems is a plus
  • Excellent analytical, problem-solving, and communication skills
  • Ability to work independently and manage multiple projects simultaneously

Qualifications:

  • Bachelor's degree in Marketing, Digital Media, Communications, or a related field
  • Google Ads and/or Facebook Blueprint certifications (preferred)
  • Proven track record of managing successful digital campaigns with measurable results

Job Type: Full-time

Pay: ₹10, ₹25,000.00 per month

Benefits:

  • Health insurance

Work Location: In person

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