Demand Generation Manager
7 days ago
Location: Remote (India)
About Webgility
Webgility is a leading ecommerce automation platform that helps multichannel sellers and brands streamline operations, manage accounting, and grow profitably. Our mission is to simplify ecommerce for small and mid-sized businesses through powerful, AI-driven automation tools.
The Opportunity
Help us grow a qualified pipeline. Youll run focused experiments, build predictable data models to improve the lead funnel, and lift conversion rates through better UX and landing pages. You think from first principles and comfortably use AI tools to boost yourand the teams—efficiency.
What You Will Do
- Campaign Management: Plan, launch, and optimize tests on Google Ads and LinkedIn Ads with clear goals; review results and iterate.
- Landing Pages: Build and maintain fast, mobile-friendly landing pages and forms.
- Copy & A/B Testing: Write ad and page copy; continuously test 2–3 variants to improve CTR and CVR.
- Funnel Optimization: Run weekly funnel reviews, identify drop-offs, and drive actionable fixes.
- Reporting: Deliver concise weekly updates on performance, key changes, and next steps.
- Sales Collaboration: Partner with Sales to refine offers, improve meeting quality, and tighten follow-ups.
- Content Collaboration: Work with Content to create pages, posts, and simple tools that support campaigns.
- Leverage AI: Use AI for research, drafting, data cleanup, and light automations—with sound human judgment on final decisions.
What You Bring
- 3–5 years in B2B SaaS performance marketing.
- Strong hands-on with Google Ads, LinkedIn Ads, HubSpot, and GA4.
- Solid spreadsheet skills (data cleaning, basic modeling).
- Excellent written communication; clear, concise, and persuasive.
- A test-and-learn mindset with iterative, data-driven decision making.
Nice to Have
- Basic wireframing skills for landing pages.
- Experience with A/B testing and simple experiment design.
Benefits
- Work–Life Integration: Fully remote, paid time off, parental leave.
- Learning & Development: Access to 1:1 sessions, learning platforms, and on-the-job training.
- Health & Wellness: Annual wellness sessions, wellness time off; access to office gaming room and fitness center where applicable.
- Hardware & Internet: Company-provided hardware delivered to your doorstep; internet reimbursement for remote employees.
- Family Insurance: Group health insurance (no-capping model) covering employee, spouse, and children.
- Rewarding Culture: Recognition programs, annual awards/meet-ups, and celebrating wins big and small.
- Open-Door Policy: Approachable leadership, monthly town halls, and transparent feedback.
Location
This role is 100% remote in India. A reliable high-speed internet connection is required.
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