Area Manager

4 days ago

Udaipur Rajasthan West India Mahindra Group Full time ₹ 5,00,000 - ₹ 15,00,000 per year

Role Name: Area Manager - XMart

Reporting to: Manager Exchange

Department / Org. Unit   : Franchisee  - XMart

Location : All 

Position Purpose: 

Area Manager will work closely with the M&M Xmart team to understand dealer issues and continuously report them to managers. 

  • Manage Business Operations in the designated territory 
  • Keep track of dealer and sales operations. 
  • Coordinate with cross functional teams to service dealer channel 
  • Maintain reports related to dealer stocks, on store activities, front line sales executives. 
  • Assist dealer to service end customer and provide genuine information. 
  • Provide business updates activities to dealers regularly via written communication as well as face to face meetings.  
  • Keep track of channel hygiene factors. 
  • Manage channel marketing activities and local branding campaigns. 
  • Training for on-store and service personnel. 
  • Look at dealer engagement activities and prepare a budget/calendar for the same. 

Manage business Volume and Revenue: 

  • Effectively handle sales , both primary and secondary .
  • Franchisee expansion: achieve monthly / quarterly new franchisee additions 

Manage and report monthly dealer wise sales figures 

  • Create new leads and work on leads provided by dealer network 
  • Review and plan monthly stock offload 
  • Share QOQ and YOY sales figures with management and deliver on growth as agreed upon 
  • Improve conversion of leads 
  • Ensure timely collection of dealership loyalty fees 
  • Ensure dealer profitability and make him accountable to his targets 

Customer Satisfaction and Service Quality: 

  • Relationship management with M&M, Dealers, NCDs, DSAs, procurement channels to support dealer procurement.
  • Daily monitoring of customer complaints & support the closure (between dealer & HO) 
  • Reduce the TAT of customer complaints  
  • Actively engage with customers (potential and past) to increase CAPs 
  • Provide after sale services and other schemes to enhance brand experience 

Network Expansion: 

  • Meet prospect to pitch as per laid down calendar to increase footprints ( Network Growth) 
  • Work with existing network for YOY growth ( Same Store Growth ) 

Quality Process Improvement: 

  • Encourage Dealers to certify cars (certification penetration) 
  • Brand identity adherence as per CI guidelines 
  • Identify deficiencies in procurement and sales processes- plan counter measures 
  • Prepare buying and selling index: Local & IBB Price Grid enabler. 
  • Ensure that all cars are certified online. 

People Development: 

  • Relationship management with M&M X-mart team, Dealers, NCDs, DSAs, procurement channels
  • Assess performance of the Dealers monthly 
  • Self-development and learning from other team members 
  • Identifying the training needs both self and dealership 
  • Periodic audit of the training given 
  • Identifying high performer at Dealerships  
  • Arrange for external and internal training to Dealers and his staff

Role Specifications

Educational Qualification: 

Graduate and above 

Years/type of experience: 

3+ proven track record of achieving sales figures along with good domain knowledge and expertise in automobile industry.

Technical Skills/Knowledge: 

sound understanding of the pre-owned vehicle segment in automobile industry.



 Language:

English/Hindi/ Regional*

Characteristics:

  • Ability to co-create & enhance value for customers
  • Ability to use new paradigms to create sustained and exponential growth

Behavioral Competencies: 

  • Customer Focus
  • Innovation led transformation

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