Google Ads Specialist
11 hours ago
Key Responsibilities:
- Create and manage Google Ads campaigns across search, display, and shopping networks.
- Conduct keyword research and competitive analysis to identify opportunities for growth.
- Write compelling ad copy that resonates with target audiences.
- Monitor campaign performance and make data-driven adjustments to optimize ROI.
- Analyze and report on campaign metrics, providing insights and recommendations for improvement.
- Collaborate with the marketing team to align campaigns with overall marketing strategies.
- Stay updated on industry trends, best practices, and Google Ads features.
Skills and Qualifications:
- Proven experience in managing Google Ads campaigns with a strong track record of success.
- Proficiency in Google Ads and Google Analytics.
- Knowledge of SEO principles and how they integrate with PPC.
- Strong analytical skills and experience with data interpretation.
- Excellent communication and collaboration skills.
- Familiarity with A/B testing and conversion rate optimization techniques.
- Google Ads certification is a plus.
Tools:
- Google Ads
- Google Analytics
- SEMrush or Ahrefs
- Excel or Google Sheets
- Landing page builders (e.g., Unbounce, Instapage)
- CRM software (e.g., HubSpot, Salesforce)
Qualifications:
- Bachelor's degree in Marketing or related field.
- 3+ years in performance or digital marketing with proven campaign management experience.
Job Type: Full-time
Pay: ₹25, ₹40,000.00 per month
Benefits:
- Leave encashment
- Paid sick time
Education:
- Bachelor's (Preferred)
Work Location: In person
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