
Performance Marketing Manager
6 days ago
We are seeking a highly skilled and data-driven Performance Marketing Manager with 5–7 years of experience in managing large-scale paid campaigns. The ideal candidate must have expertise in Google Ads and Meta Ads, with a proven track record of working with international clothing & fashion brands in the US marketplace.
Key Responsibilities:
- Plan, execute, and optimize performance marketing campaigns across Google Ads, Meta Ads (Facebook & Instagram), and other paid channels.
- Drive customer acquisition, retention, and revenue growth for fashion & apparel e-commerce platforms.
- Develop and monitor KPIs, ROAS, CAC, CTR, and conversion rates to maximize campaign performance.
- Manage and allocate large marketing budgets efficiently while ensuring high ROI and scalability.
- Collaborate with creative, content, and merchandising teams to ensure campaigns align with brand positioning and product launches.
- Stay updated on the latest digital marketing trends, tools, and best practices in the fashion e-commerce domain.
Requirements:
- 5–7 years of experience in Performance Marketing with a strong focus on Google Ads & Meta Ads.
- Must have hands-on experience in fashion, clothing, and apparel e-commerce brands (international focus preferred).
- Proven track record of handling campaigns in the US marketplace.
- Strong analytical skills with expertise in Google Analytics, Data Studio, and other tracking tools.
- Experience managing high ad budgets with strong ROI delivery.
- Excellent communication, leadership, and cross-functional collaboration skills.
- Must be willing to Work From Office (Mohali location).
Job Type: Full-time
Pay: ₹500, ₹900,000.00 per year
Work Location: In person
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