Product Manager

4 days ago

Noida, Uttar Pradesh, India Coloplast Full time ₹ 1,20,000 - ₹ 2,60,000 per year

Pursuing an ambitious growth agenda, Coloplast develops and markets products and services that make life easier for people with intimate healthcare needs. Employing about people and with products available in more than 143 countries, we are one of the world´s leading medical device companies. We are constantly growing our business and always looking for new ways to move forward – we explore, learn and look for new ways of doing things.

The Role
Develop, execute, and communicate the marketing plan for the Wound & Skin Care product range in India, consistent with global strategy. Lead the marketing efforts including pricing, market analysis, product improvements, and promotional strategies

Areas of accountability

  • Understand the market dynamics, user demographics, advisory bodies and KOL within marketplace
  • Provide input to the Head of Marketing and Country Manager in the setting of revenue and marketing objectives, and overcoming competitive issues
  • Help create and implements marketing programs, which include deciding on product portfolio & positioning, promotion, product registration for the WSC product range and awareness programs such as ISPs/CMEs/Product Evaluation/Conferences
  • Translate and implements global materials into local launch campaigns to ensure product or service knowledge to sales organization
  • Prepare and presents materials at national and regional sales events
  • Gather customer feedback on product attributes and prototype suggestions for both current and new products
  • Responsible for market and competitor intelligence and propose actions to Head of Marketing
  • Work in partnership with EM-Marketing team, to design elements of a training programs to educate both the sales organization, and healthcare professionals and ensure ROI
  • Initiate and optimize relationships with key opinion leaders and relevant associations.
  • Support the Head of Marketing with the objectives for the specific product range/campaigns and evaluate the performance to drive continuous improvement
  • Provide education and support of the sales force and healthcare professionals as well as end-users

Education & Experience

  • Science/ B. Pharmacy graduate with MBA in Marketing
  • 6-10 years of experience in product or brand management, preferably in advance wound care.
  • Should be working as Product Manager in current role in MNC.
  • Excellent communication & analytical skills
  • Previous sales experience preferred

Required Knowledge, Skills & Abilities

  • Excellent communication and presentation skills with executive presence
  • Growth mindset and leadership to drive excellence and extraordinary results
  • Hands on ability to work with passion, closeness and high responsibility
  • Willingness to travel up to 30% of the time to build customer partnerships and joint working with sales team
  • Be intellectually curious, focused, and maintain a sense urgency
  • Exposure & Clear understanding of Indian regulatory processes

Coloplast is committed to being an inclusive organization, where people bring their differences to work each day, fulfil their potential and have a strong sense of belonging because – and not despite – of their differences. We therefore encourage all qualified candidates to apply regardless of gender, age, race, nationality, ethnicity, sexual orientation, religious belief or physical ability.
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