Process Specialist

4 days ago

Goa, India 91HR Full time ₹ 9,00,000 - ₹ 12,00,000 per year

Amazon DSP Manager:

Job Summary:

We are seeking a highly skilled and detail-oriented Amazon DSP Manager to lead our

programmatic advertising efforts on the Amazon platform. The ideal candidate will have

extensive experience in end-to-end campaign management, a proven track record of

optimizing performance, and a deep understanding of data-driven strategies to achieve

business goals within the Amazon ecosystem. This role requires a blend of strategic

planning, hands-on execution, and strong communication skills to collaborate with both

internal teams and Amazon's marketplace representatives.

Key Responsibilities:

  • Campaign Strategy & Management: Develop, implement, and manage comprehensive programmatic advertising campaigns on Amazon DSP from initial setup to ongoing optimization.
  • Budget & Performance Oversight: Handle substantial monthly advertising budgets, manage P&L, and continually analyse key performance indicators (KPIs) such as ROAS, CPA, and conversion rates to ensure targets are met and exceeded.
  • Analysis & Reporting: Conduct in-depth analysis of campaign performance, including competitor and price analysis, keyword research using Amazon-specific tools, and ad type performance analysis. Prepare and present detailed performance reports and dashboards for stakeholders.
  • Collaboration & Communication: Work closely with brand managers, creative teams, and Amazon marketplace representatives to align on strategies, resolve ad-hoc issues, and optimize creative requirements.
  • Account Optimization: Implement data-driven optimizations, including restructuring accounts for high-traffic sale events and leveraging insights from various reports to enhance overall campaign effectiveness.
  • Technical Execution: Possess a strong understanding of core ad technologies, including ad trafficking, creative management, and the implementation of various tracking codes within the Amazon advertising environment.

Qualifications & Skills:


• Experience: 3+ years of professional experience in programmatic advertising, with a

strong focus on the Amazon advertising ecosystem.


• Platform Expertise: Proven proficiency in Amazon DSP, Amazon Ads, and other

Amazon-related advertising platforms (AMS).


• Analytical Skills: Strong analytical and quantitative skills with the ability to interpret

data and provide actionable insights. Experience with tools like Amazon Pi, Helium 10,

or other Amazon-centric analytics platforms is highly desirable.


• Communication: Excellent written and verbal communication skills for effective

collaboration with internal teams and external stakeholders.


• Additional Skills: Experience with budget allocation, bid optimization, and campaign

pacing is essential.

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