Salesforce- Technical Business Analyst

At Holiday Inn Club Vacations, we believe in strengthening families. And we look for people who exhibit the courage, caring and creativity to help us become the most loved brand in family travel. Were committed to growing our people, memberships, resorts, and guest love. Thats why we need individuals who are passionate in life and bring those qualities to work every day. Do you instill confidence, trust, and respect in those around you? Do you encourage success and build relationships? If so, were looking for you.

POSITION DESCRIPTION:

We are seeking a results-driven Technical Business Analyst with deep domain expertise in timeshare products, a strong technical foundation in SQL Server, experience with Salesforce CRM, and a solid understanding of API integrations. The ideal candidate will serve as the bridge between business stakeholders and development teams, enabling scalable and efficient solutions across systems in the vacation ownership lifecycle.

Other responsibilities include assisting with complex operational and support concerns, ensuring alignment with development best practices and Agile/Scrum methodologies. The position requires a hands-on approach to resolving critical system issues, helping the team enhance their understanding of processes and software system challenges, and setting or adjusting team norms and SLAs.

ESSENTIAL DUTIES AND TASKS:

• Analyze, document, and communicate business and functional requirements for enhancements and integrations related to timeshare products, including property management systems (PMS), reservations, owner portals, and inventory management.
• Collaborate with cross-functional teams to design and implement seamless Salesforce CRM integrations with internal systems and third-party platforms.
• Use SQL Server to perform data analysis, create queries and validate data integrity across systems.
• Design and document API requirements, including payload structures, authentication, data mapping, and error handling.
• Partner with development and QA teams to ensure technical solutions align with business goals and maintain system reliability.
• Support system integration efforts including testing, troubleshooting, & deployment of features & APIs.
• Create user stories, process flows, data models, and integration diagrams to support technical specifications.
• Participate in Agile ceremonies and help prioritize features based on business impact and technical complexity.
• Contribute to architectural decisions and participate in code and design reviews.
• Troubleshoot, debug, and resolve issues in both development and production environments.
• Contribute to improving team efficiency, development processes, and overall software quality.

PROFESSIONAL SKILLSET QUALIFICATIONS

• Bachelors degree in Information Technology, Business Analysis, Computer Science, or related field.
• 5+ years of experience as a Technical Business Analyst.
• Strong understanding of SQL Server and data analysis best practices.
• Hands-on experience with Salesforce CRM, including objects, workflows, and custom integrations.
• Working knowledge of RESTful APIs, including reading/writing API specs, JSON payloads, and integration testing tools (e.g., Postman).
• Experience in system integration projects, including third-party tools (e.g., booking engines, payment gateways, or marketing platforms).
• Strong documentation skills: user stories, BRDs, FRDs, use cases, sequence diagrams.
• Familiarity with Agile/Scrum methodologies and tools like ServiceNow and Azure DevOps.

SOFT SKILLS

• Strong analytical and problem-solving mindset.
• Excellent verbal and written communication skills.
• Ability to prioritize tasks and manage multiple projects in a fast-paced environment.
• Team player with a proactive attitude and a high attention to detail.