Performance Marketing Manager

2 days ago


Gurgaon, Haryana, India ZestPire Full time ₹ 15,00,000 - ₹ 25,00,000 per year

Job Description

Position
- Digital Marketing Manager

Years of Experience
: 4 to 7 Years

Notice Period
: Immediate Joiners Only

Location
: Gurgaon

Work Mode
: 5 Days Work From Office

Preferred Qualifications
: Certifications in Google Ads, Meta Blueprint, or DV360. Experience working with affiliate or programmatic advertising platforms. Familiarity with A/B testing and conversion rate optimization (CRO) techniques.

4 to 7 years of experience in performance marketing or a related digital marketing role.


• Strong understanding of performance marketing principles, media buying, and digital optimization strategies.


• Proven experience managing paid digital campaigns across Google Ads, Meta Business Suite, and DV360.
• Hands-on experience with analytics and tracking tools such as Google Analytics, Google Tag Manager, and similar platforms.

Desired Skills
:
• Excellent analytical and data interpretation skills.


• Strong verbal and written communication abilities.


• Creative problem-solving mindset and ability to think strategically.


• Collaborative team player with a proactive attitude.

Roles and Responsibilities
:
• Plan, execute, and optimize performance marketing campaigns across platforms such as Google Ads, Meta, DV360, and other relevant tools.


• Monitor and analyze campaign performance to ensure ROI and KPIs are consistently met or exceeded.


• Collaborate with internal teams to align campaign strategies with overall business objectives.


• Utilize analytics platforms (e.g., Google Analytics) to derive actionable insights from campaign data.


• Develop reports and dashboards to communicate performance metrics to stakeholders.


• Stay current with industry trends, platform updates, and emerging best practices in performance marketing



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