Senior Business Development Executive

About Us:

Offshore Marketers is a data-driven digital marketing agency focused on delivering performance-oriented solutions across SEO, paid ads, funnels, and automation.

We are currently seeking a Business Developer with the experience of 3 to 5 Years who can bridge business needs with technical execution, helping us scale smarter and drive growth using insights, systems, and strategy.

Role Overview:

As a Business Developer, you will work closely with cross-functional teams—including marketing, sales, and tech—to identify business opportunities, optimize workflows, and support data-driven decision-making. This role is ideal for someone who understands digital marketing ecosystems and wants to contribute strategically to business and product development.

Key Responsibilities:

• Business Requirement Gathering: Work with stakeholders to collect, define, and translate business needs into functional requirements and project documentation.
• Lead Funnel Analysis: Analyze lead generation funnels and user journeys to identify bottlenecks, conversion drop-offs, and opportunities for optimization using tools like Google Analytics, Hot jar, and CRM dashboards.
• Lead Generation & Revenue Contribution: Strategically identify and utilize various online portals to generate qualified leads, nurture opportunities, and contribute directly to the company's revenue pipeline.
• Client Needs Mapping: Conduct discovery calls and align client objectives with internal capabilities, translating business goals into measurable KPIs and performance metrics.
• Market & Competitive Intelligence: Perform competitor benchmarking, trend forecasting, and audience segmentation using research platforms and data visualisation tools.
• Proposal & SOW Documentation: Create business proposals, technical documentation, and scope of work documents using a structured, data-backed approach.
• CRM & Data Management: Maintain data integrity within CRM systems (e.g., HubSpot, Zoho), generate reports, and build dashboards to track business development performance.
• Process Automation Support: Identify areas for workflow automation using tools like Zapier, Make (Integromat), or CRM-native automation features.
• Cross-Team Collaboration: Act as the liaison between business, marketing, and technical teams to ensure successful implementation of growth and campaign strategies.
• Mentoring and Guiding Junior BDEs: The Senior BDE will be responsible for mentoring junior team members by guiding them on pitching digital marketing services, handling client objections, understanding service offerings (SEO, SMM, Web Development, etc.), and supporting them in improving conversion and communication skills.

Technical & Core Skills Required:

• Basic Analytical Tools: Good knowledge of Microsoft Excel and Google Sheets for reporting and simple data analysis (e.g., filters, charts, basic formulas).
• CRM Familiarity: Hands-on experience or basic understanding of any CRM platform like Zoho, HubSpot, or GoHighLevel to manage leads and track client interactions.
• Digital Marketing Awareness: General understanding of how online funnels, paid ads, and email campaigns work. Experience working with teams using tools like MailerLite, Meta Ads Manager, or is a plus.
• Documentation Skills: Ability to create structured documents such as client briefs, simple reports, and workflow outlines using MS Word, Google Docs, or Notion.
• Communication: Strong verbal and written communication skills for coordinating with team members and presenting findings or suggestions clearly.
• Problem Solving: Ability to identify issues, think critically, and suggest practical solutions based on available data.
• Organizational Tools: Comfortable using basic project management tools like Trello, ClickUp, or Google Calendar to manage tasks and timelines.

Education:

• Bachelor's (Required)

Experience:

• Business development: 3-5 years

Shift availability:

• Night Shift (Required)

Job Type: Full-time

Pay: Up to ₹600,000.00 per year

Benefits:

• Paid sick time
• Paid time off
• Provident Fund

Ability to commute/relocate:

• Mohali, Punjab: Reliably commute or planning to relocate before starting work (Required)

Application Question(s):

• Have you worked with international clients before?
• What was your average monthly target, and how frequently were you able to achieve it?
• What is your current salary?
• What is your expected salary?
• Do you have prior experience in digital marketing services?
• How many years of experience do you have in Business Development?
• Have you handled complete sales cycles from lead generation to deal closure?
• Do you have experience in team handling? If yes then how many members.
• What is your current notice period?

Education:

• Bachelor's (Required)

Experience:

• Business development: 3 years (Required)

Shift availability:

• Night Shift (Required)

Work Location: In person

Expected Start Date: 15/01/2026