Executive(Seed Marketing)

1 day ago

Guntur, Andhra Pradesh, India Sangam Milk Producer Company Full time ₹ 6,00,000 - ₹ 8,00,000 per year

Job Summary:

We are looking for an enthusiastic and committed Marketing Executive to support our seed marketing operations. The role involves field-level execution of marketing plans, dealer support, and farmer engagement to enhance brand visibility and product adoption. Ideal for professionals with 2 to 4 years of experience in Agri-input sales/marketing, this role offers a strong platform for career growth within the Agri business sector.

Educational Qualification:

  • B.Sc. (Agriculture)
  • MBA in Marketing / Agribusiness

Experience:

  • 24 years of experience in agri-input marketing, preferably seeds, crop protection.
  • Field experience with dealers, distributors, and farmers is desirable

Age Limit:

  • Preferably 25 to 40 Years

Key Responsibilities:

  • Assist in implementing regional marketing activities and seasonal crop plans
  • Coordinate with dealers and distributors for product availability and promotional support
  • Conduct product demonstrations, mini-plots, and crop visits to highlight performance
  • Organize and support farmer meetings, training programs, and village campaigns
  • Collect feedback from farmers and dealers on product performance and demand trends
  • Ensure branding visibility through field signage, promotional materials, and local events
  • Report on competitor activity, pricing trends, and market dynamics in the assigned territory
  • Provide basic after-sales support and technical guidance to farmers when required
  • Collaborate with the sales team for stock movement tracking and demand planning

Key Skills & Competencies:

  • Practical knowledge of agriculture practices, crop seasons, and input use
  • Ability to connect with dealers, farmers, and field staff effectively
  • Good communication in local language(s) and basic English for reporting
  • Basic proficiency in MS Office (Excel, PowerPoint, Word)
  • Self-motivated with a strong willingness to travel in rural/agricultural regions
  • Team player with a learning attitude and field orientation

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