Programmatic Analyst

6 days ago

Bengaluru, Karnataka, India Zeta Global Full time US$ 90,000 - US$ 1,20,000 per year

The Programmatic Analytics team at Zeta Global provides full reporting, actionable audience insights and campaign strategy support to both external customers and internal teams. While working with external customers, our analysts partner with the Zeta Sales and Account Management teams to monitor Zetas optimization platform across various verticals, design Real-time Brand Lift surveys and deliver actionable insight presentations for all Programmatic clients. Liaising with internal teams, our Analysts also provide feedback to our Product and Engineering teams on Zetas optimization platform, task automation and A.I. model features to advance the reliability, reach, and effectiveness of programmatic campaigns and to help drive overall company revenue goals.

As an Analyst, youll be responsible for a number of tasks, including (but not limited to) compiling campaign performance and audience insights for all executed media, setting up Zeta surveys, assist in monitoring survey performance, help with optimization efforts and help drive campaign performance. Youll work closely with the Sales and Customer Success teams to achieve client goals through brand and acquisition campaigns, campaign optimization, and/or online A/B testing strategy. While every day will offer a different challenge, day-to-day, your role will include:

  • Diving into large campaign data sets, uncovering insights, and providing impactful recommendation for clients through thoughtfully crafted storytelling. Deliverables include monthly campaign reporting, quarterly and campaign wrap reporting via PowerPoint.
  • Set up and monitor Zeta client surveys and Zeta Marketing surveys
  • Work with the Zeta Sales and Account Management teams to ensure surveys are executed successfully
  • Work with internal teams to compile survey insights once surveys are completed
  • Assist in pulling/setting up custom reports, as requested
  • Assist in growing Zetas Programmatic revenue quarter over quarter via campaign support, optimizations and incremental

Who you are:

  • A great communicator, comfortable speaking with clients, team members and C-Level Members alike and can convey complex technical features in simple terms
  • Someone with an aptitude for media and strategy and able to contextually relay concepts to clients
  • Able to multitask and prioritize high-priority requests with specific SLAs
  • Have a high degree of creativity, self-motivation, and drive
  • Eagerness to work in a team environment that will be constantly changing day to day
  • Enthusiastic team player with a penchant for collaboration and knowledge sharing
  • Data driven, technical, self-starting, and curious

What you need:

  • 1 year of working experience in Programmatic, AdTech or MarTech Space
  • Programmatic Advertising knowledge a plus
  • Experience with SQL query language, Tableau, HIVE, Python, Vertica, PowerPoint and Excel/pivot tables
  • Excellent presentation/visualization/storytelling skills
  • Excellent troubleshooting and diagnostic skills
  • Professional oral and written communication skills
  • Bachelors degree in Media, Business, Economics, Statistics, Marketing and/or equivalent experience

Bonus if you have:

  • Experience in a digital media/Programmatic analytics role
  • Experience pulling data & putting together actionable audience insights reports across different programmatic channels
  • Experience with VBA/Excel Macros, Tableau, Python or other data manipulation tools a plus

  • Lead Programmatic Display Specialist

    2 weeks ago

    Bengaluru, Karnataka, India beBeeProgrammatic Full time ₹ 1,50,00,000 - ₹ 2,00,00,000

    Job DescriptionWe are seeking an experienced lead to drive the growth and delivery of a portfolio of programmatic campaigns. This role will be responsible for developing and executing strategic plans in collaboration with cross-functional teams.Key Responsibilities:Partner with teams to develop and execute strategic plans for programmatic...

  • Programmatic - Analyst

    6 days ago

    Bengaluru, Karnataka, India Annalect Full time ₹ 9,00,000 - ₹ 12,00,000 per year

    Overview:We are an integral part of Annalect Global and Omnicom Group, one of the largest media and advertising agency holding companies in the world. Omnicom's branded networks and numerous specialty firms provide advertising, strategic media planning and buying, digital and interactive marketing, direct and promotional marketing, public relations, and...

  • Programmatic Data Specialist

    1 week ago

    Bengaluru, Karnataka, India beBeeAnalyst Full time ₹ 10,00,000 - ₹ 15,00,000

    Job OverviewWe are seeking a skilled and detail-oriented Associate Analyst to join our team. The successful candidate will support the revenue, programmatic, and native operations teams on all reporting and analysis tasks in the department.Key Responsibilities:Assist teams and syndication partners by providing pacing reports daily to help them optimize...

  • Senior Analyst

    6 days ago

    Bengaluru, Karnataka, India MiQ Digital Full time US$ 1,04,000 - US$ 1,30,878 per year

    Location: BengaluruWhat you'll doWe're MiQ, a global programmatic media partner for marketers and agencies. Our people are at the heart of everything we do, so you will be too. No matter the role or the location, we're all united in the vision to lead the programmatic industry and make it better.As part of DnA team, you will work as an independent individual...

  • Associate Analyst

    1 week ago

    Bengaluru, Karnataka, India Dotdash Meredith Full time

    Job Title Associate Analyst - Programmatic Yield Ad Ops About Dotdash Meredith Dotdash Meredith is the largest digital and print publisher in America From mobile to magazines nearly 200 million people trust us to help them make decisions take action and find inspiration Dotdash Meredith s over 40 iconic brands include PEOPLE Better Homes Gardens...

  • Data Analyst

    5 days ago

    Bengaluru, Karnataka, India Flexability Hr Solutions Full time ₹ 9,00,000 - ₹ 12,00,000 per year

    Job Description:Analyst will use in-depth knowledge in Technical Analytics skills and an understanding of media channel based KPIs to help campaign reporting, measurement along with providing insights & recommendationsKey ResponsibilitiesAnalyze media spend, ROI, and performance metrics across key digital platforms such as Google Ads, Facebook/Instagram,...

  • Senior Analyst

    5 days ago

    Bengaluru, Karnataka, India Glance Full time ₹ 1,04,000 - ₹ 1,30,878 per year

    Glance - An InMobi Group CompanyFounded in 2019, Glance is a consumer technology company that operates disruptive digital platforms including Glance, Roposo, and Nostra. Glance's 'smart lock screen' inspires consumers to make the most of every moment by surfacing relevant experiences without the need for searching and downloading apps. Glance Lock Screen is...

  • Unlocking Data Potential as a Digital Insights Specialist

    7 days ago

    Bengaluru, Karnataka, India beBeeDataInsights Full time ₹ 1,04,000 - ₹ 1,30,878

    Job Title: Data Insights Analyst">Job Description:">The selected candidate will be responsible for delivering actionable insights across various programmatic channels.">Key Responsibilities:">">Develop and maintain data visualizations to help stakeholders make informed decisions.">">Requirements:">1 year of working experience in Programmatic, AdTech or...

  • Only 24h Left: Analyst

    1 week ago

    Bengaluru, Karnataka, India Dotdash Meredith Full time

    Job Title Analyst - Programmatic Yield Ad Ops About Dotdash Meredith Dotdash Meredith is the largest digital and print publisher in America From mobile to magazines nearly 200 million people trust us to help them make decisions take action and find inspiration Dotdash Meredith s over 40 iconic brands include PEOPLE Better Homes Gardens Verywell ...

  • Data Driven Business Growth Specialist

    2 weeks ago

    Bengaluru, Karnataka, India beBeeAnalyst Full time

    Job Title: Programmatic AnalystJob Description: As a Programmatic Analyst, you will play a crucial role in setting up and monitoring client surveys and marketing campaigns. You will work closely with the sales, marketing, and customer success teams to ensure successful campaign execution.Key Responsibilities:Set up and monitor Zeta client surveys and Zeta...