Meta Ads Executive

2 days ago

Mangalore, India Stakque Digital Full time

Stakque Digital is a performance-driven digital marketing agency specializing in high-ROI campaigns across industries. We leverage AI-driven optimizations, data analytics, and advanced audience targeting to scale businesses. Now, were looking for a Meta Ads expert who can drive impactful results with cutting-edge advertising strategies.Role Overview: We are hiring a Meta Ads Executive with expertise in advanced audience segmentation, AI-powered ad delivery, Performance Marketing, and creative testing frameworks. The ideal candidate should be data-driven, analytical, and skilled in running high-converting ad campaigns across Facebook & Instagram.Key Responsibilities: Plan, execute, and optimize Facebook & Instagram Ads (Conversion, Lead Gen, Video, Retargeting, DABA, Advantage+ campaigns).Implement AI-powered ad delivery, automated rules, and CBO (Campaign Budget Optimization) for scalable results.Conduct deep audience research, persona mapping, and competitor analysis to refine targeting.Optimize ad creatives and copies using A/B testing, dynamic creatives, and storytelling techniques.Utilize Conversion API (CAPI), pixel tracking, and first-party data strategies for accurate campaign performance tracking.Implement retargeting strategies, lookalike audiences, and AI-enhanced custom audience building.Stay updated on Metas latest algorithm changes, ad formats, and automation advancements.Collaborate with designers and content teams to create high-performing ad creatives & videos.Generate data-driven performance reports with insights on CTR, ROAS, CPA, and attribution models. Key Skills Required: Hands-on experience with Facebook & Instagram Ads (Advantage+, CBO, A/B Testing, Dynamic Ads) Strong understanding of AI-driven optimization, predictive analytics, and automation strategies Expertise in Conversion API (CAPI), Pixel Tracking, and Event Matching Proficiency in A/B testing, ad copywriting, and ad funnel strategies Experience with Custom Audiences, Lookalike Audiences, and Retargeting Techniques Strong knowledge of Metas Ad Policies, Algorithm Updates, and iOS14+ Impact Solutions Analytical mindset with expertise in Meta Ads Manager, GA4, and Performance DashboardsPreferred Qualifications (Good to Have): Meta Blueprint CertificationExperience with third-party ad optimization tools like Madgicx, Adzooma, or RevealbotKnowledge of TikTok Ads, YouTube Ads, or LinkedIn Ads is a plusPrior experience in managing eCommerce, lead generation, or DTC brand campaigns What We Offer: Competitive salary + performance-based bonuses Opportunity to work with high-growth brands and innovative ad strategies Access to cutting-edge AI-driven marketing tools and training A collaborative, growth-focused work environment

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