Marketing Executive

2 weeks ago

Indore Madhya Pradesh, India Hiteshi Infotech pvt ltd Full time

**Position
- Marketing Executive**
**Exp
- 2+ years**
**Location -Crystal IT Park, Indore (WFO)**
**5 Days working**

**Responsibilities**:

- Lead SEO initiatives, conducting keyword research, optimizing on-page elements, and building high-quality backlinks to improve organic search rankings and website traffic.
- Manage PPC campaigns across platforms such as Google Ads and Bing Ads, including keyword research, ad copy creation, bid management, and ongoing optimization for maximum ROI.
- Collaborate with cross-functional teams to ensure alignment of messaging and campaigns across various marketing channels.
- Monitor, analyze, and report on the performance of digital marketing campaigns, providing actionable insights and recommendations for optimization.
- Stay updated on industry trends and algorithm changes related to SEO and PPC, adjusting strategies accordingly to maintain competitive advantage.
- Utilize web analytics tools to track and analyze website traffic patterns, user behavior, and conversion rates to identify opportunities for improvement.
- Develop and maintain strong relationships with external partners, agencies, and vendors involved in digital marketing efforts.
- Assist in the development of engaging content for digital marketing campaigns, including blog posts, social media content, and ad copy.

**Skills and Qualifications**:

- Bachelor's degree in Marketing, Business, Communications, or a related field.
- Proficiency in setting up and managing PPC campaigns on platforms like Google Ads and Bing Ads.
- Familiarity with web analytics tools (e.g., Google Analytics) to track and interpret website traffic and user behavior.
- Excellent analytical skills with the ability to interpret data and make data-driven decisions.
- Strong written and verbal communication skills.
- Creative mindset and ability to think strategically about marketing campaigns.
- Ability to manage multiple projects and priorities in a fast-paced environment.
- Detail-oriented and results-driven.

**Salary**: ₹20,000.00 - ₹40,000.00 per month

Schedule:

- Day shift

Application Question(s):

- What is your current & expected CTC?

What is your notice period?

**Education**:

- Bachelor's (preferred)

**Experience**:

- digital marketing: 1 year (required)

**Language**:

- English (required)

Ability to Relocate:

- Indore, Madhya Pradesh: Relocate before starting work (required)

**Speak with the employer**
+91 9340588034

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