Marketing Executive

4 days ago

Indore Madhya Pradesh, India Synetal solutions Full time

**COMPANY: WATER GUAGE**

**Job Title**: Marketing Executive - IoT Devices
**Location**: INDORE
**Employment Type**: Full-Time
**Industry**: IoT / Smart Home / Water Management
**Experience**: 1-4 Years in B2C or B2B Marketing (preferably in IoT, SaaS, or Consumer Devices)

**About the Company**:
**WaterGauge** is a next-generation IoT-based smart water monitoring and control solution designed to optimize water usage, prevent overflow, and automate motor operations in homes, bungalows, and residential societies. We are on a mission to drive water conservation through intelligent automation and data-driven insights.

**Role Overview**:
We are looking for a **dynamic and self-driven Marketing Executive** to spearhead marketing initiatives for WaterGauge devices at the **society** and **bungalow** level. You will be responsible for **lead generation, local outreach, partnership development**, and **on-ground campaign execution**.

**Key Responsibilities**:

- Identify and target **residential societies**, bungalows, and gated communities for IoT device installation.
- Conduct **awareness campaigns** (offline and digital) showcasing the benefits of smart water management.
- Collaborate with **facility managers, RWAs (Resident Welfare Associations)**, and real estate developers to build partnerships.
- Manage **local promotions**, demo events, and **live product demonstrations** at residential societies.
- Generate qualified leads and coordinate with the technical team for site assessments and installations.
- Develop and distribute brochures, flyers, and digital content to support marketing efforts.
- Collect feedback, monitor customer satisfaction, and recommend improvements to the marketing strategy.

**Required Skills and Qualifications**:

- Bachelor's degree in Marketing, Business Administration, or related field.
- 1+ years of experience in direct or field marketing, preferably in IoT, smart home, or utility-based services.
- Strong communication, persuasion, and interpersonal skills.
- Ability to work independently, manage targets, and report results.
- Familiarity with CRM tools, Excel/Sheets, and basic digital marketing techniques.
- Willingness to travel locally for in-person campaigns and demos.

**Preferred (Bonus) Skills**:

- Experience marketing **IoT or smart home products**.
- Understanding of residential property management and gated society operations.
- Language fluency in **local dialects** for better community outreach.

**Compensation**:

- Competitive salary with performance incentives.
- Travel allowance and campaign-based bonuses.
- Opportunity to grow in a fast-scaling tech-driven environment.

**Job Types**: Full-time, Permanent

Pay: ₹15,000.00 - ₹30,000.00 per month

Schedule:

- Day shift

Supplemental Pay:

- Performance bonus

Work Location: In person

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