PPC Expert
5 days ago
**Job Title: PPC Expert**
**Location**: Mohali Punjab
**Job Type**: Full-Time
**About the Role**:
**Key Responsibilities**:
- Plan, execute, and manage PPC campaigns across multiple platforms (Google Ads, Bing, Meta Ads, LinkedIn, etc.)
- Conduct keyword research, audience targeting, and competitive analysis to identify growth opportunities
- Create compelling ad copy and optimize landing pages for maximum conversion
- Monitor campaign performance daily and adjust strategies as needed to meet KPIs
- Implement A/B testing for ads and landing pages to improve campaign effectiveness
- Analyze performance data, prepare detailed reports, and present actionable insights to stakeholders
- Stay updated with industry trends, algorithm changes, and emerging PPC technologies
- Collaborate with SEO, design, and content teams to align marketing strategies
**Requirements**:
- Proven experience 3+ years in managing PPC campaigns with a strong ROI track record
- Hands-on experience with Google Ads, Google Analytics, Meta Ads Manager, and other major ad platforms
- Strong analytical skills and proficiency in tools such as Excel, Google Sheets, or data visualization tools
- Solid understanding of conversion tracking, attribution modeling, and retargeting strategies
- Google Ads and/or Meta Blueprint certifications are a plus
- Excellent communication and project management skills
- Bachelor's degree in Marketing, Business, or a related field preferred.
- **work from office**
Pay: ₹40,000.00 - ₹60,000.00 per month
**Benefits**:
- Paid sick time
Schedule:
- Day shift
Supplemental Pay:
- Performance bonus
- Yearly bonus
Work Location: In person
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