Junior Marketing Executive

1 week ago

Mumbai Maharashtra, India InfiDigit Full time

We are looking for a creative and enthusiastic **Junior Marketing Executive** to join our **in-house marketing team**, working across both **Infidigit** and **Infigrowth** brands.

**Responsibilities**:
**Marketing & Branding**:

- Assist in planning and executing **online and offline marketing campaigns** for Infidigit and Infigrowth.
- Coordinate with internal teams, vendors, and external partners for timely campaign execution.
- Support **brand-building, outreach, and award nomination** initiatives.
- Ensure **brand consistency** across all marketing touchpoints.

** Public Relations (PR) & Outreach**:

- Assist in drafting **press releases, brand stories, and media communications.**
- Identify **media features, collaborations, and award opportunities.**
- Coordinate with PR agencies and media outlets for coverage and brand visibility.
- Support in maintaining and monitoring the **brand reputation** of Infidigit and Infigrowth.

** Social Media Marketing & Content Creation**:

- Plan and execute **monthly social media calendars** and strategies for both brands.
- Create and manage **engaging content** — posts, stories, reels, and short-form videos.
- **Be comfortable in front of the camera** and enjoy **creating reels and video content.**
- Collaborate with the design/studio team to produce impactful creatives.
- Stay updated with **platform trends and analytics** to improve performance.
- Track and report **social media metrics** and insights.

** Digital Marketing**:

Support in **digital advertising campaigns** (Google Ads, Meta Ads, LinkedIn Ads, etc.).
- Conduct keyword research, assist in campaign setup, and monitor performance.
- Coordinate with the digital marketing team for optimization and reporting.**Requirements**:

- Bachelor’s degree in **Marketing, Communications, Business, or a related field.**
- 0-2 years of experience in **marketing, PR, or social media roles.**
- Strong written and verbal communication skills.
- Must be **comfortable on camera** and enjoy creating **reels and engaging video content.**
- Basic knowledge of **SEO, SEM, and digital advertising platforms.**
- Familiarity with **Canva, Google Analytics, Meta Business Suite, or BuzzSumo.**
- Creative mindset with strong coordination and multitasking abilities.

**Preferred Skills**:

- Basic **video editing or reel creation** experience.
- Exposure to **press release writing, influencer collaborations, or brand outreach.**

**What We Offer**:

- Opportunity to work on two growing brands — **Infidigit** and **Infigrowth.**
- Hands-on experience across **branding, PR, social media, and digital marketing.**
- A creative, collaborative, and growth-oriented work environment.
- Exposure to **strategic marketing campaigns** and cross-functional coordination.

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