Digital Marketing Executive

3 days ago


Gota Ahmedabad Gujarat, India Ignek Infotech Full time

**Position**: Digital Marketing Executive
**Experience**: 2+ years

**Key Responsibilities**:

- Develop and implement effective digital marketing strategies to promote IT products and services.
- Manage and optimize PPC campaigns (Google Ads, Bing Ads, etc.) to maximize ROI.
- Conduct SEO audits and implement on-page and off-page optimization techniques to improve website ranking and traffic.
- Utilize analytics tools (Google Analytics, SEMrush, etc.) to monitor and report on campaign performance.
- Stay updated with the latest digital marketing trends and technologies in the IT industry.
- Collaborate with design and development teams to create engaging marketing materials.
- Plan and execute social media strategies to enhance brand presence and engagement.
- Generate and nurture leads through marketing automation and CRM tools.
- Identify and build partnerships with influencers and affiliates to promote IT services.

**Requirements**:

- 2+ years of experience in digital marketing, preferably in the IT sector.
- Proficiency in digital marketing tools like Google Ads, Facebook Ads Manager, HubSpot, SEMrush, etc.
- Excellent communication and analytical skills.
- Strong knowledge of website analytics tools (e.g., Google Analytics, Hotjar).
- Familiarity with basic graphic design tools (e.g., Canva, Adobe Photoshop) is a plus.
- Certification in

Pay: ₹20,000.00 - ₹50,000.00 per month

Schedule:

- Day shift
- Monday to Friday

**Experience**:

- total work: 2 years (preferred)

Work Location: In person



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