Digital Marketing Executive

20 hours ago

Gota Ahmedabad Gujarat, India Prodigy Placement LLP Full time ₹ 1,20,000 - ₹ 3,00,000 per year

Job Title: Digital Marketing Executive

Location: Gota , Ahmedabad

Salary: Up to 25k

Job Summary:

We are seeking a results-driven and creative Digital Marketing Executive to plan, implement, and manage online marketing campaigns. The role involves enhancing brand awareness, driving website traffic, generating leads, and boosting sales through effective use of digital channels such as SEO, SEM, social media, email marketing, and paid ads.

Key Responsibilities:

  • Develop, implement, and manage digital marketing strategies to achieve business goals.
  • Plan and execute campaigns across SEO, SEM, social media, email marketing, and display advertising.
  • Manage company website, ensuring content is updated, optimized, and aligned with brand guidelines.
  • Conduct keyword research and optimize website content for search engine rankings.
  • Create engaging content for social media platforms and monitor performance metrics.
  • Manage paid ad campaigns (Google Ads, Facebook Ads, LinkedIn Ads, etc.) to maximize ROI.
  • Track, analyze, and report on campaign performance using tools like Google Analytics.
  • Collaborate with the sales and creative teams to develop marketing materials and strategies.
  • Stay up to date with digital marketing trends, tools, and best practices.
  • Handle online reputation management and customer engagement across digital platforms.

Key Skills & Competencies:

  • Strong understanding of SEO, SEM, PPC, social media marketing, and email campaigns.
  • Proficiency in tools such as Google Ads, Google Analytics, Facebook Business Manager, LinkedIn Campaign Manager, etc.
  • Knowledge of content management systems (WordPress, Shopify, etc.).
  • Creative thinking with excellent copywriting and communication skills.
  • Ability to analyze data and generate actionable insights.
  • Strong organizational and time-management skills.
  • Up-to-date with the latest digital marketing trends and technologies.

Qualifications & Experience:

  • Bachelor's degree in Marketing, Business Administration, or related field.
  • 1–3 years of proven experience in digital marketing or a similar role.
  • Certification in Google Ads, SEO, or Digital Marketing (preferred).

Job Types: Full-time, Permanent

Pay: ₹10, ₹25,475.68 per month

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