Digital Marketing Executive
21 hours ago
**Job Title**: Digital Marketing Executive
**Location**: Ahmedabad Office (Must be able to work from office)
**Department**: Marketing
**Reports To**: Marketing Manager
**Job Summary**:
**Key Responsibilities**:
- **Campaign Management**:
- Work closely with the marketing team to create strategies for lead generation, brand awareness, and customer engagement.
- **Social Media Management**:
- Create, curate, and manage content across various social media platforms (Facebook, Twitter, Instagram, LinkedIn, etc.).
- Monitor social media engagement and optimize campaigns for better reach and interaction.
- **Content Marketing**:
- Collaborate with content teams to develop compelling content that aligns with the brand’s voice.
- Optimize blog posts, web pages, and other content to improve SEO and increase organic traffic.
- **SEO & SEM**:
- Conduct keyword research, optimize website content, and develop strategies to improve organic rankings.
- Manage paid search campaigns (Google Ads, Facebook Ads, etc.) and analyze the performance.
- Monitor and report on key metrics, including open rates, click-through rates, and conversions.
- **Analytics & Reporting**:
- Use tools like Google Analytics, SEMrush, and social media insights to track and measure campaign performance.
- Provide regular reports and data-driven insights to refine marketing strategies.
- **Brand Awareness**:
- Contribute to building the brand’s online presence through digital marketing strategies.
- Explore and experiment with new digital marketing tactics and technologies.
- **Collaborative Teamwork**:
- Work with cross-functional teams to ensure the seamless execution of campaigns.
- Provide creative ideas and digital solutions to meet company goals.
**Qualifications**:
- **Skills**:
- Experience with digital marketing tools like Google Analytics, Google Ads, SEMrush, and social media platforms.
- Strong written and verbal communication skills.
- Knowledge of HTML, CSS, and content management systems (WordPress) is a plus.
- **Attributes**:
- Creative thinker with strong problem-solving abilities.
- Highly organized, with the ability to manage multiple projects at once.
- Analytical mindset, capable of interpreting data to make strategic decisions.
- Passionate about digital marketing and staying up-to-date with industry trends.
**Industry**:
- Software Development
**Schedule**:
- Day shift, Monday to Friday
**Ability to Commute/Relocate**:
- Must be able to commute to Gota, Ahmedabad (382460, Gujarat).
**Salary**:
- **Full-time salary**: ₹15,000 - ₹25,000 per month based on skills and experience.
- **Intern Stipend**: ₹6,000 per month.
**Employee Perks (Benefits)**:
Please refer to our Employee Perks (Benefits) for more details.
**Other Terms**:
- 3 months probation period
- 2-month notice period
- WFH will only be allowed during the pandemic.
For more details on HR policies, refer to HR Policies and Leave Policies.
This version aligns with your requirement for a **Digital Marketing Executive** and includes the necessary disclaimers regarding office location.
Pay: ₹15,000.00 - ₹25,000.00 per month
**Benefits**:
- Leave encashment
Schedule:
- Monday to Friday
Application Question(s):
- Do you have basic knowledge of WordPress and writing blog post in it?
**Education**:
- Bachelor's (preferred)
**Experience**:
- Content Writing, SEO & Digital Marketing: 1 year (preferred)
**Language**:
- English (required)
Work Location: In person
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